Marketing Socialism Is A Bad Thing!

You've Heard The Positive Marketing For Socialism, Now Here's The Rebuttal I cannot believe I need to talk about this. I can’t believe I need to say it. Socialism is a bad thing! How long have we Americans spent fighting against communism and socialism and all the...

Marketing Politicians–And Why I’m Less Sure

Their Marketing Is Improper, And Thus I Have No Idea What They Are Really Selling I’ve made comments on politicians. I’ve held my ground in arguments. I’ve been wrong and I’ve been right—and I’m not sure which was which. And at the end of it, I am less sure of what...

The Starbucks Cup Advertising Continues

Starbucks' Advertising Is Still Piping Hot In 2016 I’m late to this party, but can we please talk about this for a second? This advertising from Starbucks is...well...brave. Watch this video posted around a month ago, from Starbucks’ official YouTube channel:...

Obstructionist Incumbent or Fresh Faced Modernist

One of the most fascinating contests in this midterm election is the senate race between the sitting Senate Minority Leader, Mitch McConnell(R) and Kentucky Secretary of State Alison Lundergan-Grimes (D). One of the most prominent reasons for the fascination in this...

Advertising To The Hive Mind

Advertising Seeks to Connect With People, But People Are Already Connected If only a company’s advertising moved as fast as the media advertises a scandal. If only the fact a place is selling nice products could get out to people as quick as the random horribleness...

When Presidents Endorse: The Pitfalls And Plus Points Of Presidential Favor

People Are Predicting President-Elect Trump's Twitter Is The Thing To Watch President Elect Trump tweets that he supports you and likes your product. Suddenly droves of people on the other side of the political divide are running in the opposite direction, or in the...

Marketing Sports To Nerds, Three Ways To Get Them Hyped On Gameday!

Marketing Sports To A Nerd Is A Challenge, Let Me Help Sports has an effective level of marketing to it if the popularity of American football and “soccer” are any indication. No matter the walk of life, it seems someone can enjoy these sports. But, I say “seems”...

“Holiday Rush” Marketing

'Twas A Day Before The Marketing Began... Enjoy the relative calm. Because it is on the horizon. The sweeping cultural oddity. The looming economic demand. The strange and some would call annoying event that is: “The Holiday Rush”. You’ve noticed it too, haven’t you?...

Clearwater Web Design

When it comes to Clearwater web design that is going to make you seem as bright and aesthetically pleasing as a bird of paradise, we are the people you need to speak to. How the site looks isn’t the only thing that you need to concentrate on though, and we are also...

The Proof Is In The Proofing

Even Professionals Make Mistakes Grammar Nazis aren't proof-readers. Nitpickers aren't proof-readers. Super-critical people who pick over the bones of your work and then post in the comments about how bad your proofing skills are, aren't proof-readers. It does require...

What Is The Buzzazz Hive?

An Amazing Digital Magazine It is an amazing digital magazine. that is the easy answer, and perhaps all you need, but if you want a little more, read on ... The Buzzazz Hive is a digital magazine. It is a place where we look at popular culture and the world at large...

Time Magazine’s Timely Covers

Magazine Covers That Succinctly Communicate The Whole Story I have read Time Magazine on and off since 1982 or maybe earlier, but it had its biggest impact when I was 7 years old. Two issues from that period of time stick in my mind - one featured Michael Jackson, who...

Sold On The American Football Field

By no stretch of the imagination could you call me a sports fan, and the amount I know about American Football could fit on a pinhead. I had a San Francisco 49ers t-shirt when I was a kid; I knew about The Refrigerator; I had watched Mean Machine with Burt Reynolds;...

The Case for Institutional Advertising

The Case for Institutional Advertising Although this important advertising strategy may seem foreign to some, the idea is not a new one. For years, companies have channeled millions of dollars into institutional ads in order to promote the goodwill of their respective...

What Does GAFA Mean For Everyone?

Google, Apple, Facebook, Amazon - they tower over civilization like the monoliths from 2001: A Space Odyssey, and this concerns some people. The European Union doesn't like the control that these companies are exerting on the market, but they are fast becoming the...

Amazon, Hachette, Harper Collins, And The Battle For The Book Market

Jeff Bezos And Amazon Are Changing Publishing I like Amazon. I may be biased - I have a Prime membership, and I buy a lot from them. So maybe you should take everything I say here with a pinch of salt. I also publish independently, and I have a project coming out...

Comic Books Don’t Need To Be Turned Into Films

Comic Books Aren't Just Storyboards For Movies They do different things, and they bring very different things to the machinery of storytelling, and those who only ever interact with comic book stories through their movie versions are missing  out on a very unique...

Bad Jokes Make For Bad Advertising

New Adventure Travel Group Get A Rough Ride If there is a committee that decides what your advertising campaign should be, there should be some kind of checks and balances in place to make sure that you don't make the kind of faux pas that makes you a laughing stock....

Why I Voted For Donald J Trump

Donald J Trump Marketing Genius It is 2016, and for America that means a new presidential election. This has been obvious to most people in America because the presidential nominees have been all over the news, and media outlets. Our country was founded upon the idea...

Could You Be Crypto Royalty?

Cryptocurrencies have taken the world by storm over the last year or so. Some people have made buckets of money, others have lost everything. Cryptos have been responsible for creating a new breed of a millionaire. There is clearly the opportunity to make a lot of...

An Interview With Brandon Scott

Brandon Scott Has A Compelling New Book Out! Brandon Scott has been writing for a long time, and as part of The Buzzazz Editorial Team he wrote a lot of really great articles. He has recently published his first book, and has taken his writing to a whole other level....

Self Sufficient Artists And Merchandising

The Name Sells - Artists And Brands How do you react when you see a product that has the name of a musician or actor on it that you like? Do you think, wow, that's kind of cool? Does part of you wonder whether the artist themselves had anything to do with the...

Where Are You At?

What's Your Job Title? What Is The Date? What's The Time? Do you know where you are? Do you conflate this job that you are doing with the last one you were at, or maybe some long ago job that this one reminds you of? That can't be much fun. Carrying all that baggage,...

Drones

Drones have been all over the news for quite a while. Initially the talk was all about their military use in the assassination of various targets, but ever since Amazon announced the fleet of drones they plan on having deliver packages for them, the focus has shifted...

Clearwater Web Design Companies And Authors

Even Authors Can Benefit From Clearwater Web Design Companies So, you wrote a book: congratulations! In the modern world, there are plenty of places to publish your book, and plenty of avenues, both free and requiring payment, which can help you sell that book. But,...

Advertising Belsomra and Big Pharma

Advertising Belsomra, and the Problems with Modern Medicine One major industry escapes a great deal of criticism on a public scale because they purport to serve the good of humanity. This industry is remarkably contained in every other country of the world except for...

Benghazi – Its Political PR Appeal

Benghazi, Benghazi, Benghazi. Why is this still an issue? Aside from the families who lost loved ones, and commemorating the lives of those who have died in service to their country, this is really not an issue, right? Wrong.  The Political Machine still believes...

GMOs – PR For A Problem Product

GMOs and the people who make them are not a good thing according to a lot of people, and Monsanto, in particular, are not objects of affection. Is it just mismanagement of their Public Relations at fault, or are they doomed because the products they are attached to...

World Marketed To Steal Time? Here’s How To Budget It!

Marketed As The Cycle, It Takes Your Time. Budget To Get Some Back Wake up. Eat breakfast if you can. Drive to work. Try to focus. Do the work. Coffee. Lunch. More work. Go home. Dinner. Chores. Sleep. Start over again. Ever feel you could write your life in a...

The Drama Of SpaceX And The Zuma Load

It's always interesting to watch any of Elon Musk's projects because he likes to take on the larger problems that are out there in the technology field and find effective solutions that help as many people as possible. A reusable rocket has been something that has...

Hive Digital Magazine

Business Articles That Entertain, Inform & Inspire

The Best Mobile Marketing Tips to Boost your App Downloads

The Best Mobile Marketing Tips to Boost your App Downloads

So, your business has reached a new milestone in the form of a mobile app. It has got everything in it; from great visuals to graphics, design, and interesting bits of information. Despite ensuring that your mobile app stands out from the rest, nobody seems to be...

What are the main Big Data challenges in the financial industry?

What are the main Big Data challenges in the financial industry?

With applications in all industries, Big Data is changing our society to its core. Maybe one of the greatest beneficiaries of Big Data applications is the financial industry. Today, players in the banking and financial sector can offer more flexible and personalized...

B.E. Kluttz Lumber Co Inc.

B.E. Kluttz Lumber Co Inc.

For 85 Years And 4 Generations, Kluttz Lumber Have Serviced Their Community Kluttz Lumber are a retail building supplier, and a supplier of building materials, that Buzzazz has worked with for over 5 years. They operate out of Concord, North Carolina, and have been...

A Sad Farewell To Filmstruck

A Sad Farewell To Filmstruck

Filmstruck Was An Unappreciated Gem I have heard people who say things like I won't watch it if it's in black and white. I move away from them while silently judging them. I know people who won't watch a science fiction movie because they have an amputated...

American Genius – Comics – Stan Lee

American Genius – Comics – Stan Lee

Stan Lee Gave Us So Much With His Characters I remember at one point thinking Stan Lee was a little hokey, and kind of resented the damned preamble to every story Marvel put out, because it was reminscent of a dog marking its territory. What did I know? Spotting Stan...

Cryptocurrency: Top 8 Women In Cryptocurrency

Cryptocurrency: Top 8 Women In Cryptocurrency

Before you start buying cryptocurrencies, there are a lot of thing that you should keep in mind. Over the past few years the process of buying and selling cryptocurrencies has become more lucid. Let’s illustrate how in some easy steps you can buy cryptocurrencies....

Stars, Stripes And Swooshes

Stars, Stripes And Swooshes

England is pretty secular in my memory - Blair's attempt to marry Labour values with religious ones never scanned that great. My mum was Catholic and my dad was Protestant, and they married in a Registry Office, which in some senses doesn't necessarily sit well with...

A Beginner’s Guide To Bitcoin & Blockchain Technology

A Beginner’s Guide To Bitcoin & Blockchain Technology

A cryptocurrency is a digital currency that exists in the virtual domain and is secured by cryptography. It is because of this security feature, cryptocurrencies are difficult to counterfeit. Moreover it is a decentralized system, where there is no presence of any...

Find Out More About Mold Zero

Find Out More About Mold Zero

Do You Have Mold In Your Building? It Needs To Be Handled All of our clients that we work with have one thing in common - they are providing a service or a product that is designed to help people, and Mold Zero are no exception. Using a patented dry fog technology...

An Interview With Deborah Traviss From Leapin’ Lizard RV Ranch

An Interview With Deborah Traviss From Leapin’ Lizard RV Ranch

Looking For A Great Place To Stay? Check Out Leapin' Lizard Deborah has been our client for nearly 5 years, and has been running the Leapin' Lizard RV Ranch for over 20 years with her husband. Deborah is always great to speak to, and we wanted find out some more about...

Marketing the Idea of Free Speech

Marketing the Idea of Free Speech

In this hyper partisan world we live in there is an endless stream of conflict and misinformation. And many are marketing the theory that banning speech from some online platforms is an encroachment on the First Amendment Rights of individuals. Take Alex...

Look For The Problem Solvers

Look For The Problem Solvers

Look For Those Who Offer Solutions It is pretty common for people to talk about the problems that exist out there in the world, and not so common for them to offer up a solution for the situation they have highlighted. When you consider the volume of information that...

An Interview With David Janer From Bay Furnishings

An Interview With David Janer From Bay Furnishings

Bay Furnishings Is A Veteran Owned Furniture Business That Can Service Anywhere In The Country! David is very enthusiastic in what he does, and he handles a number of different things in his company, doing each job that needs to be done with the same enthusiasm. We...

Interview With Tamara J. Archer

Interview With Tamara J. Archer

Photo Credit: Errol K. Archer T. Archer Design, Changing Lives With Interior Design When we transformed our office into an art gallery for an evening last month, as part of the Clearwater Art Walk, we created something really special, and got to meet some wonderful...

R.E.S.P.E.C.T – Aretha Franklin

R.E.S.P.E.C.T – Aretha Franklin

Aretha Franklin's Voice And The Way She Conducted Herself Truly Made Her The Queen Of Soul Well, we got a little warning, and with that another great has left the building. When great artists pass, especially ones who have had such a lasting and profound impact on the...

The Marketing Of Books

The Marketing Of Books

People Read - So How Do You Sell To Them? When was the last time you read a book? I don’t mean any judgment with that question: it’s simply to illustrate a point about marketing. While a television show, or a movie, can take only an hour or two to get through, books...

An Interview With Brandon Scott

An Interview With Brandon Scott

Brandon Scott Has A Compelling New Book Out! Brandon Scott has been writing for a long time, and as part of The Buzzazz Editorial Team he wrote a lot of really great articles. He has recently published his first book, and has taken his writing to a whole other level....

What Does The Collapse Of Dialogue Mean For People?

What Does The Collapse Of Dialogue Mean For People?

That Old Blue And Red Divide That Has Been With Us Since Rome The first thing to ask is whether there is a collapse of dialogue. Survey the evidence of the number of bipartisan conversations that don't descend into name calling and actually prove to be fruitful and...

Everyone is a Designer

Everyone is a Designer

I think it happens to be a bit ironic. Relevant, but ironic. When a client hires and Internet Marketer, they are asking them for their help to achieve certain goal, and I think that is indisputable. There is generally a contract in place to indicate what is expected...

The SEO Stats That Could Make Or Break Your Business

The SEO Stats That Could Make Or Break Your Business

SEO is something of a nebulous subject at times. It can be difficult to pin down exactly what is working for you and what is not. The main reason why you can’t always successfully determine your progress with optimizing your website is that there is too much...

From Arya Stark To Daisie – A Collaborative App For Artists

From Arya Stark To Daisie – A Collaborative App For Artists

Collaboration Over Competition Is Daisie's Philosophy It is always a great thing when someone takes their own success and parlays it into helping others. Who better than another artist to understand what  it takes to go from obscurity to fame, and who better to...

Where Are You At?

Where Are You At?

What's Your Job Title? What Is The Date? What's The Time? Do you know where you are? Do you conflate this job that you are doing with the last one you were at, or maybe some long ago job that this one reminds you of? That can't be much fun. Carrying all that baggage,...

Is An Online Store Really The Best Option?

Is An Online Store Really The Best Option?

Globally, eCommerce is pulling in $2.3 trillion a year. It could be a lucrative option for your business if you get it right. Online shopping can help you grow your market share and offer a convenient solution for the clients. Top American brands have known about the...

Relationship Marketing

Relationship Marketing

How Can You Help People? When a lot of people think about a great way for them to generate leads they are often imagining some super complex system with a whole bunch of complicated levers and buttons that must be pushed, metaphorically speaking that is. The more...

Solution Based Writing

Solution Based Writing

Practical Solutions Make Much Better Reading Than Articles Full Of Problems I am going to just say this straight up - articles which only float problems in your direction aren't worth the time it takes to read them. They are the celery of writing - as much nutritional...

Dustin Miller Of Abstract Metal Design Interview

Dustin Miller Of Abstract Metal Design Interview

Dustin Miller Creates Beautiful Fine Metal Art Sculptures Inspired by the elements, Dustin Miller creates dynamic sculptures, that are durable and perfect for indoor or outdoor settings. Dustin has created works that are on public display around the...

Fake News Is An Oxymoron, Do You Mean Propaganda?

Fake News Is An Oxymoron, Do You Mean Propaganda?

There Is No Fake News - It's Either News Or Not When you are discussing something as vital as information then the exactness of words is an important thing to consider, and fake news, while it may be a trending term, and the favorite buzzword of a few very loud...

Could You Be Crypto Royalty?

Could You Be Crypto Royalty?

Cryptocurrencies have taken the world by storm over the last year or so. Some people have made buckets of money, others have lost everything. Cryptos have been responsible for creating a new breed of a millionaire. There is clearly the opportunity to make a lot of...

How To Write About Anything And Everything

How To Write About Anything And Everything

Writing About The Problem Is A Way To Diminish The Problem Content writing - really good content writing, can convince you that the person writing it is possibly an expert from within the industry. It is not necessarily the easiest effect to achieve. Why? Because you...

No Substitute For Hard Work

No Substitute For Hard Work

Elbow Grease Is Only In Short Supply If You Don't Apply It When I was growing up my dad had a ready supply of elbow grease, and I wanted some, because he seemed to keep going and I got tired out too quickly. I worked hard from an early age, and by that I don't mean I...

Happy 4th Of July

Happy 4th Of July

Independence Day Is Here! Perhaps the irony of having the only English dude in the office write a piece on the 4th of July has dissipated somewhat. I've been here 10 years now, and learned pretty early on that wearing a red coat around this time was not a good thing....

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