THE HIVE - Buzzazz Business Services

The Marketing of Hurricane Matthew

The Marketing of Hurricane Matthew As a Floridian, there is nothing scarier than a category 4 or 5 hurricane hurtling toward one’s home. Being that hurricanes are unpredictable only adds additional fear. Residents are told to flee from areas that risk storm surge, as...

Guinness Beer Ad positions well with our gratitude for military servitude.

A stout fresh Guinness combined with Military Patriotism equates to strong marketing flows... My father and I have shared our quota of drinks over the years and we understand how most people around the world integrate their social lives with feel good foods and...

The Birds are Singing in the Trees – Tweeting

Twitter: Talk To The World In 280 Characters Do you have a Twitter account? If not, why not? Most people have heard of the elevator pitch – being able to sell your product in the time it takes the elevator to get you and your prospective client to whatever floor you...

Twitter Expanding To 280

Will 280 Words Allow For More Nuanced Tweets? 280 words instead of 140. Does it mean anything? I have read that it may be intended to increase the signal to noise ratio - upping the complexity of what can be communicated, bringing more nuance to the table, but I can't...

The Value of Organic SEO Content

There are many ways to get to the top of the Google ladder and increase your company's or client's online marketing effectiveness. Conducting research and listening to the views of various experts in the field of search engine optimization, I believe I have come to...

Keanan Kintzel Attends Blast Friday on Cleveland Street, Clearwater

Keanan Kintzel attends Blast Friday whenever he can, and the same goes for any other events that support the local community. There is some great culture in downtown Clearwater - whether that means music, art, or film, and cuisine - there is something for everyone....

The Talking Dead – Phone Calls & Bad PR

How You Speak On The Phone Matters Are you actually involved in the communication that you deliver when you call a client, or are you just thoughtlessly rattling out what you always say to the people you are calling? Do you see the statistic of your post as number of...

Neil Young Still Rockin’ In The Free World!

I'm not sure that for me the name Neil Young immediately calls to mind the notion of cutting edge. I mean, I always think of him as being smart, and plugged into certain issues, but I have always kind of framed them in a notion of him as some kind of hippy rock star,...

Iggy Azalea is too fancy for Twitter

Iggy Azalea quits twitter because she is too fancy On February 18th at 11:27pm Iggy Azalea tweeted to all her followers a long string of reasons why she is leaving twitter and handing it over to her management team. Iggy has a track with a few incidents online...

Yawntech

Innovation Isn't About Repackaging Or Rebooting Oh, Apple made a speaker. Apple made a slightly larger phone. Google made a speaker. Amazon made a speaker with a camera. There has to be some kind of disruption coming in the hardware field, because at the moment it is...

FIFA World Cup: Semi-Final – Argentina vs Netherlands

While the semi-final matches in a World Cup are usually billed as matches between titans, or at the very least least between teams of comparable quality. However, when Netherlands played Argentina last night, it was not the exciting clash between European and South...

PR For Disney: How Beneficial Is The Success Of Zootopia?

Rave Reviews Isn't The Only Good PR Thing About Zootopia As soon as I saw the trailer in Cobb Theatre at Countryside Mall for Zootopia and learned that the guy’s behind both Frozen and Big Hero 6 worked on it, I knew it would be awesome. And, I was right. This movie...

Where Are You At?

What's Your Job Title? What Is The Date? What's The Time? Do you know where you are? Do you conflate this job that you are doing with the last one you were at, or maybe some long ago job that this one reminds you of? That can't be much fun. Carrying all that baggage,...

The Power of Google

Why Use Google+ & Youtube Google is important. So is YouTube. Every website should have videos. Not joking. What you may not know, or have seen but not really understood, is that Google has purchased Youtube and has determined that videos are more valuable as...

Normally Only the Ads are Super on Superbowl Sunday…

Advertising Agencies Bring Their "A" Game Too! It had been a very long week for me and quite frankly, going to a super bowl party was not on my radar. The games normally turn out to be a big gamble, I had invites to 2 spectacular events and took a pass as I was super...

Facebook’s New Live Feature And What It Promotes

Facebook Promotes A Deeper Version Of What It Always Did Facebook recently introduced the ability to livestream, and this promotes to an even higher degree the breakdown on privacy, but also the increase of interconnectivity. For the uninitiated, how a livestream...

Disruption: The New Lingua Franca Of Media

Shaking Up The Establishment Is Key For A Disruptor Disruption is the idea is that there are certain ways things are used, or certain ways things are done, and you are swimming against the flow, often in a way that is game changing. Is it a good thing? Depends what...

The Passing of a Jurist

The PR Of A Nation's Judicial Titan Whether you wish to acknowledge it or not, the fact that Justice Antonin Scalia is dead, as of today, is a blow to the stature of our country's ability to PR our loyalty to expression, legal reasoning and political discourse....

Clearwater Web Design Companies–Why You Need One

Clearwater Web Design Companies Can Give You What Every Business Needs If you are a business that exists, you should have a website. I’m sure you’ve heard this rule a hundred times before, but this time, it will not be some trite statement. I mean to explain why you...

Keanan Kintzel Of Buzzazz Watches Clearwater Knights Cheerleaders

Sports events are full of spectacle, and one thing that is a regular sight at any football game is the acrobatics of the cheerleaders, and the Clearwater Knights are no exception. Cheer-leading is an athletic discipline itself, one that adds in an aesthetic level and...

R.E.S.P.E.C.T – Aretha Franklin

Aretha Franklin's Voice And The Way She Conducted Herself Truly Made Her The Queen Of Soul Well, we got a little warning, and with that another great has left the building. When great artists pass, especially ones who have had such a lasting and profound impact on the...

Website Design with Web.com

Marketing Website Design In A Saturated Industry Working for an advertising agency there are some things you notice right out of the gate, including how much importance website design and marketing can make or break a company. One of the new gimmicks that has popped...

Game Of Thrones – Checkmating The Leaks

Game Of Thrones Makes A Move Worthy Of Baelish How do you beat people that would leak your product before you are ready to let them see it? Answer - make multiple versions so that even the players involved have no clue which way you are going to jump. I wrote an...

Education System of Common Core

Does our Education System Help or Hurt our Children? Education Definition: the process of training and developing the knowledge, skill, mind, character, etc., especially by formal schooling; teaching & training The US has a long history (dating back to the 1600’s)...

Keanan Kintzel, Marco Victorino – When Marco Met Stevie Wonder

He gets into my car and he's like this isn't my car. It smells like brand-new. I think he knew it was a Lexus./blockquote> Keanan Kintzel from Buzzazz Business Solutions likes talking to people because you always hear interesting stories. Interesting stories with a...

Marketing Is In The Cards

A Little Piece Of Plastic With Tremendous Marketing Power Gift cards are a stroke of marketing genius. This may not be uncommon knowledge, but since you probably received at least one gift card in the last few days, I thought I would outline the usefulness of a gift...

FIFA’s PR Black Eye

FIFA's PR Disaster - Who's At Fault? So the last 24 hours has been a huge news cycle for the Federation of International Football Associations. Why? Well, it finally appears that the maelstrom of chaos, turmoil, illegality, questionable ethics, bribery scandals and...

Adjusting Your Signal To Noise Ratio

Too Much Noise You Want To Stop Listening I have been reading a lot lately about signal to noise ratio - tuning out all the extraneous crap that the information deluge from social media and every other internet media outlet throws at you. And the rules that people are...

A Paying Market For Artists – Starts With Putting Hands In Pockets

Where did the idea that not paying artists was OK come from? I see it as deriving mainly from a sense of entitlement, and an inability to identify the sequence of actions both that were involved in the production of a product, and the sequence of actions involved in...

The Culture Of Give It To Me Now

Binge culture is great - it comes from the same place as getting whole albums to stream on the day of release, or before. There are legitimate ways to do this. It also comes from the kind of thinking that makes it OK to hand out your Netflix password or to find a...

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THE TAMPA BAY HIVE

Local Articles Combining Business & Life

Clearwater Coachman Park & Country Thunder & Social Media’s Impact

Troy Vollhoffer’s rise with Country Thunder has become a case study in modern live entertainment entrepreneurship. Through his company, Premier Global Productions, he has expanded Country Thunder Music Festival into one of the most recognizable touring festival brands...

Healthy Lighting Has Arrived – Just Ask LIGHTBOB

Local Tampa Bay Resident, Robert Lantaigne, AKA "LIGHTBOB" has been in lighting and engineering for his entire career. Bob has the resume most would dream of, from helping design multimillion commercial custom projects to 100 million dollar mansion home lighting...

Tampa Bay Lightning – 2026 Playoff Revenue Flows

TAMPA BAY LIGHTNING - WHAT OCCURS BUSINESS WISE IF THEY WIN OR LOSE Let’s translate this into what it actually means for Tampa’s economy and local businesses—not just hockey odds. Current situation (business lens) The Tampa Bay Lightning are down 3–2 to the Montreal...

Old Fashion Business Networking in Tampa – Hard to Beat!

There’s just something about meeting folks face-to-face that still carries real weight, especially here in Florida. A handshake, a smile, a quick chat before getting down to business—it builds a kind of trust you just can’t replicate through a screen. Around here,...

Top 5 Items For Expanding a Web Presence

Growing your business online doesn’t have to feel overwhelming. You don’t need to be everywhere—you just need to show up in the right places, consistently, and with a clear message. Here are five strategies I always recommend to small business owners who want real...

Tampa Bay Entrepreneurs AI Think Tank

Hi, I’m Keanan Kintzel, founder of Buzzazz Business Services (buzzazz.com). As a seasoned entrepreneur with years of experience building and growing businesses in the Tampa Bay area, I’m excited to launch the **Tampa Bay Entrepreneurs AI Think Tank**. This is a...

Tampa Bay Real Estate

The current upside of the Tampa Bay real estate market is rooted in its shift toward a more balanced and stable environment. After years of rapid price growth, the market has cooled into a phase where inventory has increased and prices have normalized, giving buyers...

Clearwater Memorial Day Parade & Festival

Memorial Day in Clearwater - May 2024 WOW oh WOW! We are sooooo very blessed to have one of the most magnificent venues - Clearwater Coachman Park - in the world for celebrations. And celebrate the remembrance of fallen military heroes, the...

Keanan Kintzel Talks Cleveland Street Studios and Community Good News Warehouse

Video Transcription: "I am Keanan Kintzel and I own Buzzazz right next door. We're in Clearwater Florida a long way from my home up in northern Indiana near Chicago. This is the brand new Cleveland Street Studios in downtown Clearwater right across from the old post...

Keanan Kintzel from Buzzazz – The Importance of the “Contact” step in building relationships

Keanan Kintzel from Buzzazz Video Transcription below: Hi how y'all doing today this is keenan from buzzazz live at the hive down in clearwater florida. This is a short short short video so don't delete i got a surprise at the end. I wanted to say hello and...

Give Me Liberty with Leads or Give Me Death!

Every business is searching for the all-important lead that will bring them their next sale or client. A successful way of doing this is by using digital advertising. Some examples of this are posting Facebook and Google ads, email marketing, or driving traffic to...

The Best Mobile Marketing Tips to Boost your App Downloads

So, your business has reached a new milestone in the form of a mobile app. It has got everything in it; from great visuals to graphics, design, and interesting bits of information. Despite ensuring that your mobile app stands out from the rest, nobody seems to be...

What are the main Big Data challenges in the financial industry?

With applications in all industries, Big Data is changing our society to its core. Maybe one of the greatest beneficiaries of Big Data applications is the financial industry. Today, players in the banking and financial sector can offer more flexible and personalized...

B.E. Kluttz Lumber Co Inc.

For 85 Years And 4 Generations, Kluttz Lumber Have Serviced Their Community Kluttz Lumber are a retail building supplier, and a supplier of building materials, that Buzzazz has worked with for over 5 years. They operate out of Concord, North Carolina, and have been...

A Sad Farewell To Filmstruck

Filmstruck Was An Unappreciated Gem I have heard people who say things like I won't watch it if it's in black and white. I move away from them while silently judging them. I know people who won't watch a science fiction movie because they have an amputated...

American Genius – Comics – Stan Lee

Stan Lee Gave Us So Much With His Characters I remember at one point thinking Stan Lee was a little hokey, and kind of resented the damned preamble to every story Marvel put out, because it was reminscent of a dog marking its territory. What did I know? Spotting Stan...

Cryptocurrency: Top 8 Women In Cryptocurrency

Before you start buying cryptocurrencies, there are a lot of thing that you should keep in mind. Over the past few years the process of buying and selling cryptocurrencies has become more lucid. Let’s illustrate how in some easy steps you can buy cryptocurrencies....

Community Service Foundation – The 23rd Annual Charity Golf Classic

If you love golf and you want to combine that love with helping the community, this event is the perfect one for you. Held every year, the focus of the Charity Golf Classic this year is raising money to support the "Going Home" Homeless Reduction Program. This is part...

Stars, Stripes And Swooshes

England is pretty secular in my memory - Blair's attempt to marry Labour values with religious ones never scanned that great. My mum was Catholic and my dad was Protestant, and they married in a Registry Office, which in some senses doesn't necessarily sit well with...

A Beginner’s Guide To Bitcoin & Blockchain Technology

A cryptocurrency is a digital currency that exists in the virtual domain and is secured by cryptography. It is because of this security feature, cryptocurrencies are difficult to counterfeit. Moreover it is a decentralized system, where there is no presence of any...

Find Out More About Mold Zero

Do You Have Mold In Your Building? It Needs To Be Handled All of our clients that we work with have one thing in common - they are providing a service or a product that is designed to help people, and Mold Zero are no exception. Using a patented dry fog technology...

An Interview With Deborah Traviss From Leapin’ Lizard RV Ranch

Looking For A Great Place To Stay? Check Out Leapin' Lizard Deborah has been our client for nearly 5 years, and has been running the Leapin' Lizard RV Ranch for over 20 years with her husband. Deborah is always great to speak to, and we wanted find out some more about...

Marketing the Idea of Free Speech

In this hyper partisan world we live in there is an endless stream of conflict and misinformation. And many are marketing the theory that banning speech from some online platforms is an encroachment on the First Amendment Rights of individuals. Take Alex...

Look For The Problem Solvers

Look For Those Who Offer Solutions It is pretty common for people to talk about the problems that exist out there in the world, and not so common for them to offer up a solution for the situation they have highlighted. When you consider the volume of information that...

An Interview With David Janer From Bay Furnishings

Bay Furnishings Is A Veteran Owned Furniture Business That Can Service Anywhere In The Country! David is very enthusiastic in what he does, and he handles a number of different things in his company, doing each job that needs to be done with the same enthusiasm. We...

Interview With Tamara J. Archer

Photo Credit: Errol K. Archer T. Archer Design, Changing Lives With Interior Design When we transformed our office into an art gallery for an evening last month, as part of the Clearwater Art Walk, we created something really special, and got to meet some wonderful...

R.E.S.P.E.C.T – Aretha Franklin

The Marketing Of Books

People Read - So How Do You Sell To Them? When was the last time you read a book? I don’t mean any judgment with that question: it’s simply to illustrate a point about marketing. While a television show, or a movie, can take only an hour or two to get through, books...

An Interview With Brandon Scott

Brandon Scott Has A Compelling New Book Out! Brandon Scott has been writing for a long time, and as part of The Buzzazz Editorial Team he wrote a lot of really great articles. He has recently published his first book, and has taken his writing to a whole other level....

What Does The Collapse Of Dialogue Mean For People?

That Old Blue And Red Divide That Has Been With Us Since Rome The first thing to ask is whether there is a collapse of dialogue. Survey the evidence of the number of bipartisan conversations that don't descend into name calling and actually prove to be fruitful and...

Everyone is a Designer

I think it happens to be a bit ironic. Relevant, but ironic. When a client hires and Internet Marketer, they are asking them for their help to achieve certain goal, and I think that is indisputable. There is generally a contract in place to indicate what is expected...

The SEO Stats That Could Make Or Break Your Business

SEO is something of a nebulous subject at times. It can be difficult to pin down exactly what is working for you and what is not. The main reason why you can’t always successfully determine your progress with optimizing your website is that there is too much...

From Arya Stark To Daisie – A Collaborative App For Artists

Collaboration Over Competition Is Daisie's Philosophy It is always a great thing when someone takes their own success and parlays it into helping others. Who better than another artist to understand what it takes to go from obscurity to fame, and who better to...