A TAMPA BAY BUSINESS BLOG

Advertisements And Art Are Subjective?

Advertisements are a type of artwork, but are advertisements' worth subjective like other pieces of artwork? With regards to groups and individuals like Rotten Tomatoes, IMDB, online reviewers, and art critics, people sometimes have an issue with others trying to rate...

Give Me Liberty with Leads or Give Me Death!

Every business is searching for the all-important lead that will bring them their next sale or client. A successful way of doing this is by using digital advertising. Some examples of this are posting Facebook and Google ads, email marketing, or driving traffic to...

Advertising Made Nerds Rule (Part 1)

By Sheer Advertising, The Stigma Slowly Disappears Nerds rule the world in 2017. And that’s because, with the right advertising and marketing, the label lost its stigma in almost all aspects. Everyone, yes, everyone, is practically a nerd now. Shows like the Walking...

The Million Man March And The Media

The control of information is something the elite always does, particularly in a despotic form of government. Information, knowledge, is power. If you can control information, you can control people. ~ Tom Clancy Information is the oxygen of the modern age. It seeps...

Keanan Kintzel, Marco Victorino – LA Dodgers and Marco

Keanan: So, hey, Marco how you doing? Marco: Excellent, man. Keanan: So, tell me what you love about Buzzazz. Marco: Wow, what you don't love about Buzzazz? Best marketing company in the world. Keanan: And tell me how you met Buzzazz. Marco. Because of it's amazing...

Education’s Problematic PR

Good PR Can Be Learned, Which Only Makes This More Ironic Is it just me, or does the world of education seem to have a PR issue nowadays? Wasn’t attending college and other forms of higher education an act of stability? The, for lack of a better pun, most educated...

China Built A Social Media Control Mechanism For Its People

When You Track Yourself For Others, Who's In Control Of The Data? Use what you have. Want to control the people? Connect them all up and then use them to monitor and regulate each other, reduce the burden on the state. This seems to be working in China. The dystopian...

Political Correctness And P.R. (Part 1: Overview)

Political Correctness Has, Ironically, It's Own P.R. Issues The words to spark controversy are numerous and varied. Even the words for not saying those controversial words are themselves controversial words. If that sounds confusing, don’t worry: it’s because it is....

Website Statistics Programs

There are two major website statistics tracking programs that web developers and engineers use to track the effectiveness of the websites they build.  As it can be seen there are some discrepancies between them, which is what we will discover today. The reason Awstats...

Pool Company – Success!

Success Story We have been with Buzzazz for over 4 years and continue to be impressed with the results. They recently redesigned our website and blew away our expectations. With so many internet companies to choose from, it’s difficult to know who you can trust....

Marvel Is Marketing Actors As Their Superheroes

Marketing Characters With Star Power Is Nothing New, But Now The Stars Are Their Characters You want to be a superhero. You want to be Iron Man flying through the sky. You want to be Captain America beating up bad guys. You want to manipulate objects with the twist of...

“Let’s Play” A Game Of Marketing. But Do Game Stores Win?

Exposure Can Be Effective Marketing. But How Much, Is Too Much? This may be news to some of you who are not gamers, or not big YouTube users, or born before 1990. But on the internet, there is a massively popular type of video called a “Let’s Play.” The name, as far...

What is it that you really want?

Conversions, Conversions, Conversions The first question you need to answer for yourself, when you are looking into an advertising and marketing agency, is: what is it you really want to achieve? There are many answers that sales people will try to convince you of,...

Gunpowder, Treason and Plot – Sen. Cotton’s PR Blunder

US Senator Commits Treason - PR or Reality? Let us talk about treason, what constitutes treason, and respect for offices held. Then let us converse about the ramifications that treason has in a world in which everything has pr value. My thesis is that a certain,...

Marketing For Businesses Should Conform?

Marketing Requires A Knowledge Of Collective Social Agreements. Too Weird Doesn't Sell. A company that fails is often guilty of not following the idea of supply and demand in either their marketing or their general practices. They do not do (or promote) what the...

Marvel Vs. DC: Avenger’s Infinity War And Justice League

Marvel Have Built A Cohesive Cinematic Universe That Allows Individual Characters To Thrive The difference in construction is evident, as is the execution. Marvel's successful model of single hero movies and then Avengers movies is most likely the thing that allowed...

We Don’t Need Roads Or Robots Where We’re Going

PR For A Human Not Robot Future There have been a lot of breakthroughs in artificial intelligence of late: a machine passing the Turing Test designed to demonstrate a machine's ability to think like a human being in a way that is indistinguishable from said human; a...

Don’t Promote The Media Bubble Popping

Promote The Media Bubble Not Popping. But If It Does, What Then? I’ve alluded to, but never truly speculated on what might happen if what I coined the “media bubble” pops. What if the thing I tried to promote toward not bursting, does anyway? What is the potential...

Amazon And Netflix – A New Model For TV Content Providers

An Invitation To Binge-Watch Your New Favorite TV Shows Who watches TV on their TV anymore? A lot of people, because of convenience, slot their viewing habits in and around their busy schedule by watching their favorite show on their laptop, tablet, phone, etc. This...

End To End Encryption Isn’t The Problem

A lot of column inches have been given to the UK's continuing crackdown on companies that use end to end encryption. This technology means that only the people communicating can read the messages, and that it can't be eavesdropped on, even by the company providing the...

Disruption: The New Lingua Franca Of Media

Shaking Up The Establishment Is Key For A Disruptor Disruption is the idea is that there are certain ways things are used, or certain ways things are done, and you are swimming against the flow, often in a way that is game changing. Is it a good thing? Depends what...

Web Design, Clearwater Florida & Buzzazz

How key is web design to a Clearwater Florida advertising campaign? When we started building websites back in 1999, it was not a degreed program at every college, junior college, trade school and online school around the world.  Factually, we had to find creative...

Marketing The iPhone Over Other Smartphones

Becoming A Mega Success Isn't Easy, But Apple's Marketing Makes It Look That Way Apple’s iPhone has perhaps the most pervasive marketing in the world of technology. It’s obvious to see. From a technological standpoint, if the many people online and in real life are...

“Holiday Rush” Marketing

'Twas A Day Before The Marketing Began... Enjoy the relative calm. Because it is on the horizon. The sweeping cultural oddity. The looming economic demand. The strange and some would call annoying event that is: “The Holiday Rush”. You’ve noticed it too, haven’t you?...

Amazon Re-Keying The Future

Everything To Everyone Is What All The Big Players Want To Be How far into your life are you willing to let Amazon reach? You have your library locked in on Kindle, and your DVD collection was replaced by Amazon Prime, your music is in their cloud, your website is...

Black Friday: A Marketing Holiday

Holidays Have Marketing, But Black Friday Might Be The First Devoted To It Black Friday: A state holiday characterized by deals, sales, and a dollop of madness. Regardless of whether or not you participate in this sometimes insane tradition, it’s inescapable in the...

VR’s Making Waves in Marketing

Marketing the Emergence of Virtual Reality Virtual reality was once a colloquial term solely for gamers, whether young or old. But now it rolls off the tongue of advertising and marketing professionals from some of the most prestigious companies in the world as they...

NaNoWriMo Promoting Production For Writers

NaNoWriMo: A Massive Event Promoting Writing On An Even More Massive Scale It’s November, and if you are a writer, chances are you already know what that means: NaNoWriMo. Short for National Novel Writing Month. But, if you’re not a writer, some quick background data:...

Newsletters Resurgent?

With A Newsletter You Have A Captive Audience That Has Opted In There has been an interesting shift away from personally curated websites to Newsletters in some sectors of the creative community; a return to something that once used to be a staple of internet life....

Hard Being Microsoft – Changing Tactics In How And What You Sell

Microsoft Is Evolving I never thought I would be that interested in what Microsoft were doing; I try not to use too many of their products, but it has been unavoidable throughout the years. Sometimes, and at some points, I liked the products, but some of my favorite...
Tampa Bay Lightning – 2026 Playoff Revenue Flows

Tampa Bay Lightning – 2026 Playoff Revenue Flows

TAMPA BAY LIGHTNING - WHAT OCCURS BUSINESS WISE IF THEY WIN OR LOSE Let’s translate this into what it actually means for Tampa’s economy and local businesses—not just hockey odds. Current situation (business lens) The Tampa Bay Lightning are down 3–2 to the Montreal...

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Old Fashion Business Networking in Tampa – Hard to Beat!

Old Fashion Business Networking in Tampa – Hard to Beat!

There’s just something about meeting folks face-to-face that still carries real weight, especially here in Florida. A handshake, a smile, a quick chat before getting down to business—it builds a kind of trust you just can’t replicate through a screen. Around here,...

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Top 5 Items For Expanding a Web Presence

Top 5 Items For Expanding a Web Presence

Growing your business online doesn’t have to feel overwhelming. You don’t need to be everywhere—you just need to show up in the right places, consistently, and with a clear message. Here are five strategies I always recommend to small business owners who want real...

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Tampa Bay Entrepreneurs AI Think Tank

Tampa Bay Entrepreneurs AI Think Tank

Hi, I’m Keanan Kintzel, founder of Buzzazz Business Services (buzzazz.com). As a seasoned entrepreneur with years of experience building and growing businesses in the Tampa Bay area, I’m excited to launch the **Tampa Bay Entrepreneurs AI Think Tank**. This is a...

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Tampa Bay Real Estate

Tampa Bay Real Estate

The current upside of the Tampa Bay real estate market is rooted in its shift toward a more balanced and stable environment. After years of rapid price growth, the market has cooled into a phase where inventory has increased and prices have normalized, giving buyers...

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Clearwater Memorial Day Parade & Festival

Clearwater Memorial Day Parade & Festival

Memorial Day in Clearwater - May 2024 WOW oh WOW!  We are sooooo very blessed to have one of the most magnificent venues - Clearwater Coachman Park - in the world for celebrations. And celebrate the remembrance of fallen military heroes, the...

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Give Me Liberty with Leads or Give Me Death!

Give Me Liberty with Leads or Give Me Death!

Every business is searching for the all-important lead that will bring them their next sale or client. A successful way of doing this is by using digital advertising. Some examples of this are posting Facebook and Google ads, email marketing, or driving traffic to...

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B.E. Kluttz Lumber Co Inc.

B.E. Kluttz Lumber Co Inc.

For 85 Years And 4 Generations, Kluttz Lumber Have Serviced Their Community Kluttz Lumber are a retail building supplier, and a supplier of building materials, that Buzzazz has worked with for over 5 years. They operate out of Concord, North Carolina, and have been...

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A Sad Farewell To Filmstruck

A Sad Farewell To Filmstruck

Filmstruck Was An Unappreciated Gem I have heard people who say things like I won't watch it if it's in black and white. I move away from them while silently judging them. I know people who won't watch a science fiction movie because they have an amputated...

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American Genius – Comics – Stan Lee

American Genius – Comics – Stan Lee

Stan Lee Gave Us So Much With His Characters I remember at one point thinking Stan Lee was a little hokey, and kind of resented the damned preamble to every story Marvel put out, because it was reminscent of a dog marking its territory. What did I know? Spotting Stan...

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Cryptocurrency: Top 8 Women In Cryptocurrency

Cryptocurrency: Top 8 Women In Cryptocurrency

Before you start buying cryptocurrencies, there are a lot of thing that you should keep in mind. Over the past few years the process of buying and selling cryptocurrencies has become more lucid. Let’s illustrate how in some easy steps you can buy cryptocurrencies....

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Stars, Stripes And Swooshes

Stars, Stripes And Swooshes

England is pretty secular in my memory - Blair's attempt to marry Labour values with religious ones never scanned that great. My mum was Catholic and my dad was Protestant, and they married in a Registry Office, which in some senses doesn't necessarily sit well with...

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A Beginner’s Guide To Bitcoin & Blockchain Technology

A Beginner’s Guide To Bitcoin & Blockchain Technology

A cryptocurrency is a digital currency that exists in the virtual domain and is secured by cryptography. It is because of this security feature, cryptocurrencies are difficult to counterfeit. Moreover it is a decentralized system, where there is no presence of any...

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Find Out More About Mold Zero

Find Out More About Mold Zero

Do You Have Mold In Your Building? It Needs To Be Handled All of our clients that we work with have one thing in common - they are providing a service or a product that is designed to help people, and Mold Zero are no exception. Using a patented dry fog technology...

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Marketing the Idea of Free Speech

Marketing the Idea of Free Speech

In this hyper partisan world we live in there is an endless stream of conflict and misinformation. And many are marketing the theory that banning speech from some online platforms is an encroachment on the First Amendment Rights of individuals. Take Alex...

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Look For The Problem Solvers

Look For The Problem Solvers

Look For Those Who Offer Solutions It is pretty common for people to talk about the problems that exist out there in the world, and not so common for them to offer up a solution for the situation they have highlighted. When you consider the volume of information that...

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An Interview With David Janer From Bay Furnishings

An Interview With David Janer From Bay Furnishings

Bay Furnishings Is A Veteran Owned Furniture Business That Can Service Anywhere In The Country! David is very enthusiastic in what he does, and he handles a number of different things in his company, doing each job that needs to be done with the same enthusiasm. We...

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Interview With Tamara J. Archer

Interview With Tamara J. Archer

Photo Credit: Errol K. Archer T. Archer Design, Changing Lives With Interior Design When we transformed our office into an art gallery for an evening last month, as part of the Clearwater Art Walk, we created something really special, and got to meet some wonderful...

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R.E.S.P.E.C.T – Aretha Franklin

R.E.S.P.E.C.T – Aretha Franklin

Aretha Franklin's Voice And The Way She Conducted Herself Truly Made Her The Queen Of Soul Well, we got a little warning, and with that another great has left the building. When great artists pass, especially ones who have had such a lasting and profound impact on the...

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The Marketing Of Books

The Marketing Of Books

People Read - So How Do You Sell To Them? When was the last time you read a book? I don’t mean any judgment with that question: it’s simply to illustrate a point about marketing. While a television show, or a movie, can take only an hour or two to get through, books...

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An Interview With Brandon Scott

An Interview With Brandon Scott

Brandon Scott Has A Compelling New Book Out! Brandon Scott has been writing for a long time, and as part of The Buzzazz Editorial Team he wrote a lot of really great articles. He has recently published his first book, and has taken his writing to a whole other level....

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What Does The Collapse Of Dialogue Mean For People?

What Does The Collapse Of Dialogue Mean For People?

That Old Blue And Red Divide That Has Been With Us Since Rome The first thing to ask is whether there is a collapse of dialogue. Survey the evidence of the number of bipartisan conversations that don't descend into name calling and actually prove to be fruitful and...

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Everyone is a Designer

Everyone is a Designer

I think it happens to be a bit ironic. Relevant, but ironic. When a client hires and Internet Marketer, they are asking them for their help to achieve certain goal, and I think that is indisputable. There is generally a contract in place to indicate what is expected...

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The SEO Stats That Could Make Or Break Your Business

The SEO Stats That Could Make Or Break Your Business

SEO is something of a nebulous subject at times. It can be difficult to pin down exactly what is working for you and what is not. The main reason why you can’t always successfully determine your progress with optimizing your website is that there is too much...

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Where Are You At?

Where Are You At?

What's Your Job Title? What Is The Date? What's The Time? Do you know where you are? Do you conflate this job that you are doing with the last one you were at, or maybe some long ago job that this one reminds you of? That can't be much fun. Carrying all that baggage,...

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Is An Online Store Really The Best Option?

Is An Online Store Really The Best Option?

Globally, eCommerce is pulling in $2.3 trillion a year. It could be a lucrative option for your business if you get it right. Online shopping can help you grow your market share and offer a convenient solution for the clients. Top American brands have known about the...

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