The Hive Blogosphere

Brand Out Of Hand – IS And Their Image

Does It Matter How A Terrorist Presents Themselves? People really do talk about branding some weird things - I read an article today about the branding of the Islamic State, and I have previously read about the economic model that terrorists use as being something to...

Repackage, Reimagine, Reboot – The Movie As Pre-Chewed Food

The repackage, the reimagining, the reboot - never the rehash, the refried or the reheated. For every original franchise that makes it to the screens, or into print, there is an equal, if not greater number of established properties that undergo a periodic rebranding...

Mockingbird Sings Again – Harper Lee’s PR

The PR Around To Kill A Mockingbird Just because you haven't been working on your social media presence, it doesn't mean that you don't have one, especially if you are noteworthy for some reason. This is true just as much in the real world as it is with your online...

Keanan Kintzel Of Buzzazz Talks To Alessio of Cleveland Street Cafe

Buzzazz Business Solutions and Wabamm are both designed to help local businesses to flourish and prosper, and the desire to help in this way is fundamental to the way that Buzzazz operates. This goal comes from Keanan Kintzel, who has helped businesses in this way...

von Mises Economics and Politics

Ludwig von Mises Economics and Politics The modern father of the Libertarian movement is Mssr. Ludwig Heinrich Edler von Mises, and it can largely be accredited to his genius that the Libertarians have any power. Ludwig von Mises was a student in spirit of Thomas...

Busted Hip Crippling The Critical Systems

Attack the hip to sound hipper. Point to the fact that someone is supporting the wrong charity, or how they have somehow failed to be as totally inclusive in their philanthropy as you have been. It's interesting how this kind of bullying somehow slips under the radar,...

For The Man On The Street Or The Expert?

What Viewpoint Should You Be Writing To? Who is your audience? Do you ask that question before you create your content or craft your sales pitch? You may take a subject, and depending on who you are trying to communicate to, the substance may have to be very...

Stars, Stripes And Swooshes

England is pretty secular in my memory - Blair's attempt to marry Labour values with religious ones never scanned that great. My mum was Catholic and my dad was Protestant, and they married in a Registry Office, which in some senses doesn't necessarily sit well with...

A.I. Seeps Into Marketing, Soon the World

Marketing the Advancement of Artificial Intelligence Programs If you haven’t heard by now that the integration of artificial intelligence is close to becoming a new standard in most big businesses across all sectors, well you’re welcome for putting you in the know....

The Internet Giants And The Ad Blockers

The online world is awash with advertising, and on some sites it can get a little oppressive, and it seems like half the loading time for a page is due to the ads that crowd the screen. People buy ad-block programs so they can have a less commercially saturated web...

R.E.S.P.E.C.T – Aretha Franklin

Aretha Franklin's Voice And The Way She Conducted Herself Truly Made Her The Queen Of Soul Well, we got a little warning, and with that another great has left the building. When great artists pass, especially ones who have had such a lasting and profound impact on the...

What To Promote In Trump’s America

Some Angry, Some Happy, But We All Can Promote Something A few days ago, I wrote an article with no knowledge of the person I was addressing. I congratulated the new president of the United States. I stand by that article, still. But I am shocked. I did not see the...

Marketing For Businesses Should Conform?

Marketing Requires A Knowledge Of Collective Social Agreements. Too Weird Doesn't Sell. A company that fails is often guilty of not following the idea of supply and demand in either their marketing or their general practices. They do not do (or promote) what the...

Marketing the “Best in the World”

Xavi's Marketing "Best" in Football spawns needless fighting I understand that American don't like football (soccer).  I also know this is changing, as soccer becomes more popular through the US Women's National Team and the Men's National Team.  As well as the...

Horizon Smart Glasses Give Blind Users A Virtual Guide

How Much Are You Helping People With Your Tech? Does your technology help someone? In some basic sense it probably helps in some way, even if its sole purpose is to provide escapism. But when you see something that could possibly change the way that someone lives...

Drug Free World

Accurate, Easy To Understand Drug Education Is Important Drug education is an important part of bringing up your kids so that they don't end up making the kinds of mistakes that a lot of adults have already made, and wish they hadn't. By giving them the data that they...

To SEO or not? That is the Question

By this point in time, everyone and their mother has heard of SEO or Keywords, or the Internet.  Whether or not they care is a totally different issue.  But the real question that you want to know is are these internet marketers lying to you about the importance of...

A Broken Clock

So, The Doomsday Clock moved an hour closer to midnight, putting it at 3 minutes to midnight. The Bulletin Of Atomic Scientists see this as representing how close we are to doomsday as a civilization. What great PR for the miserabilists whose mission, it seems is to...

Spielberg And The Super Hero Movie

Will The Super Hero Juggernaut break Down? Does it mean anything for the super hero movie that Steven Spielberg announced the death knell of the form at some future point? The man knows a lot about films, and definitely comes from a tradition of film-making that is...

Personal PR

It's interesting when you start to look at the idea of personal PR, and how you advertise yourself to the world. A lot of people might immediately reach for the example of what they are doing with their social media; their Facebook or the blog they infrequently...

Video Games Can Promote A Better World (Part 1)

Some Games Choose Something Different, Some Games Choose...To Promote I am about to get supremely nerdy in this article, because for one of the first times, I get to talk about two of my favorite things in the world: social science and the Bioshock video game...

Advertising the Naturalization Exam for Office

Advertising Education & Naturalization Here's an interesting conundrum to ponder: Who should taken a naturalization/citizenship test for residency in the United States?  Sen. Harry Reid believes that Mr. Trump would fail such a test.  Mr. Kzir Khan has challenged...

Marshal, Me, Alvy Singer, And An Abacus

The Medium Is The Message - How You Are Viewing It Affects It If you've ever read Marshal McLuhan he is one of those thinkers that you find yourself constantly returning to. Why? Because his ideas make a lot of sense, and in terms of how the internet works, they seem...

Water Company Wins With Advertising

Buzzazz Water Treatment Advertising -  Business Development in Action Recently we contracted with a water treatment company that operates largely in Central Florida.  They had a pretty good budget in the thousands/month range, and we can now say that they are well on...

The Power of Google

Why Use Google+ & Youtube Google is important. So is YouTube. Every website should have videos. Not joking.  What you may not know, or have seen but not really understood, is that Google has purchased Youtube and has determined that videos are more valuable as...

The Talking Dead – Phone Calls & Bad PR

How You Speak On The Phone Matters Are you actually involved in the communication that you deliver when you call a client, or are you just thoughtlessly rattling out what you always say to the people you are calling? Do you see the statistic of your post as number of...

Clearwater Beach Named #1 in USA By TripAdvisor

Marketing Clearwater Beach As #1 in The US Recently TripAdvisor released their 10 top US beaches and best beaches in the World. It was no surprise that in the top were Florida and Hawaii beaches. However, the biggest surprise was that our company hometown of...

Amazon And Netflix – A New Model For TV Content Providers

An Invitation To Binge-Watch Your New Favorite TV Shows Who watches TV on their TV anymore? A lot of people, because of convenience, slot their viewing habits in and around their busy schedule by watching their favorite show on their laptop, tablet, phone, etc. This...

The Millennials, The Arts, And Fame

What Do The Millennials Do? Oh shock, a millennial writer talking about how the world's changing. What else is new? Well, a lot actually, because, you know, the world’s changing. All the time, but rapidly now, more than any other period in history. Change begets...

Political Correctness And P.R. (Part 3: The Present)

Maintaining P.R. In Modern Day Is A Balancing Act, But Worthwhile I am a millennial. And as a person born to modern times, I have little issue with the ideas of “safe spaces” or “trigger words.” And if an individual finds he does not identify as the gender his body is...
Tampa Bay Real Estate

Tampa Bay Real Estate

The current upside of the Tampa Bay real estate market is rooted in its shift toward a more balanced and stable environment. After years of rapid price growth, the market has cooled into a phase where inventory has increased and prices have normalized, giving buyers...

read more
Clearwater Memorial Day Parade & Festival

Clearwater Memorial Day Parade & Festival

Memorial Day in Clearwater - May 2024 WOW oh WOW!  We are sooooo very blessed to have one of the most magnificent venues - Clearwater Coachman Park - in the world for celebrations. And celebrate the remembrance of fallen military heroes, the...

read more
Give Me Liberty with Leads or Give Me Death!

Give Me Liberty with Leads or Give Me Death!

Every business is searching for the all-important lead that will bring them their next sale or client. A successful way of doing this is by using digital advertising. Some examples of this are posting Facebook and Google ads, email marketing, or driving traffic to...

read more
B.E. Kluttz Lumber Co Inc.

B.E. Kluttz Lumber Co Inc.

For 85 Years And 4 Generations, Kluttz Lumber Have Serviced Their Community Kluttz Lumber are a retail building supplier, and a supplier of building materials, that Buzzazz has worked with for over 5 years. They operate out of Concord, North Carolina, and have been...

read more
A Sad Farewell To Filmstruck

A Sad Farewell To Filmstruck

Filmstruck Was An Unappreciated Gem I have heard people who say things like I won't watch it if it's in black and white. I move away from them while silently judging them. I know people who won't watch a science fiction movie because they have an amputated...

read more
American Genius – Comics – Stan Lee

American Genius – Comics – Stan Lee

Stan Lee Gave Us So Much With His Characters I remember at one point thinking Stan Lee was a little hokey, and kind of resented the damned preamble to every story Marvel put out, because it was reminscent of a dog marking its territory. What did I know? Spotting Stan...

read more
Cryptocurrency: Top 8 Women In Cryptocurrency

Cryptocurrency: Top 8 Women In Cryptocurrency

Before you start buying cryptocurrencies, there are a lot of thing that you should keep in mind. Over the past few years the process of buying and selling cryptocurrencies has become more lucid. Let’s illustrate how in some easy steps you can buy cryptocurrencies....

read more
Stars, Stripes And Swooshes

Stars, Stripes And Swooshes

England is pretty secular in my memory - Blair's attempt to marry Labour values with religious ones never scanned that great. My mum was Catholic and my dad was Protestant, and they married in a Registry Office, which in some senses doesn't necessarily sit well with...

read more
A Beginner’s Guide To Bitcoin & Blockchain Technology

A Beginner’s Guide To Bitcoin & Blockchain Technology

A cryptocurrency is a digital currency that exists in the virtual domain and is secured by cryptography. It is because of this security feature, cryptocurrencies are difficult to counterfeit. Moreover it is a decentralized system, where there is no presence of any...

read more
Find Out More About Mold Zero

Find Out More About Mold Zero

Do You Have Mold In Your Building? It Needs To Be Handled All of our clients that we work with have one thing in common - they are providing a service or a product that is designed to help people, and Mold Zero are no exception. Using a patented dry fog technology...

read more
Marketing the Idea of Free Speech

Marketing the Idea of Free Speech

In this hyper partisan world we live in there is an endless stream of conflict and misinformation. And many are marketing the theory that banning speech from some online platforms is an encroachment on the First Amendment Rights of individuals. Take Alex...

read more
Look For The Problem Solvers

Look For The Problem Solvers

Look For Those Who Offer Solutions It is pretty common for people to talk about the problems that exist out there in the world, and not so common for them to offer up a solution for the situation they have highlighted. When you consider the volume of information that...

read more
An Interview With David Janer From Bay Furnishings

An Interview With David Janer From Bay Furnishings

Bay Furnishings Is A Veteran Owned Furniture Business That Can Service Anywhere In The Country! David is very enthusiastic in what he does, and he handles a number of different things in his company, doing each job that needs to be done with the same enthusiasm. We...

read more
Interview With Tamara J. Archer

Interview With Tamara J. Archer

Photo Credit: Errol K. Archer T. Archer Design, Changing Lives With Interior Design When we transformed our office into an art gallery for an evening last month, as part of the Clearwater Art Walk, we created something really special, and got to meet some wonderful...

read more
R.E.S.P.E.C.T – Aretha Franklin

R.E.S.P.E.C.T – Aretha Franklin

Aretha Franklin's Voice And The Way She Conducted Herself Truly Made Her The Queen Of Soul Well, we got a little warning, and with that another great has left the building. When great artists pass, especially ones who have had such a lasting and profound impact on the...

read more
The Marketing Of Books

The Marketing Of Books

People Read - So How Do You Sell To Them? When was the last time you read a book? I don’t mean any judgment with that question: it’s simply to illustrate a point about marketing. While a television show, or a movie, can take only an hour or two to get through, books...

read more
An Interview With Brandon Scott

An Interview With Brandon Scott

Brandon Scott Has A Compelling New Book Out! Brandon Scott has been writing for a long time, and as part of The Buzzazz Editorial Team he wrote a lot of really great articles. He has recently published his first book, and has taken his writing to a whole other level....

read more
What Does The Collapse Of Dialogue Mean For People?

What Does The Collapse Of Dialogue Mean For People?

That Old Blue And Red Divide That Has Been With Us Since Rome The first thing to ask is whether there is a collapse of dialogue. Survey the evidence of the number of bipartisan conversations that don't descend into name calling and actually prove to be fruitful and...

read more
Everyone is a Designer

Everyone is a Designer

I think it happens to be a bit ironic. Relevant, but ironic. When a client hires and Internet Marketer, they are asking them for their help to achieve certain goal, and I think that is indisputable. There is generally a contract in place to indicate what is expected...

read more
The SEO Stats That Could Make Or Break Your Business

The SEO Stats That Could Make Or Break Your Business

SEO is something of a nebulous subject at times. It can be difficult to pin down exactly what is working for you and what is not. The main reason why you can’t always successfully determine your progress with optimizing your website is that there is too much...

read more
Where Are You At?

Where Are You At?

What's Your Job Title? What Is The Date? What's The Time? Do you know where you are? Do you conflate this job that you are doing with the last one you were at, or maybe some long ago job that this one reminds you of? That can't be much fun. Carrying all that baggage,...

read more
Is An Online Store Really The Best Option?

Is An Online Store Really The Best Option?

Globally, eCommerce is pulling in $2.3 trillion a year. It could be a lucrative option for your business if you get it right. Online shopping can help you grow your market share and offer a convenient solution for the clients. Top American brands have known about the...

read more
Relationship Marketing

Relationship Marketing

How Can You Help People? When a lot of people think about a great way for them to generate leads they are often imagining some super complex system with a whole bunch of complicated levers and buttons that must be pushed, metaphorically speaking that is. The more...

read more
Solution Based Writing

Solution Based Writing

Practical Solutions Make Much Better Reading Than Articles Full Of Problems I am going to just say this straight up - articles which only float problems in your direction aren't worth the time it takes to read them. They are the celery of writing - as much nutritional...

read more
The Eye of the Beholder

The Eye of the Beholder

Art is Still in the "Eye of the Beholder" Beauty being “in the eye of the beholder” suggests that perception is shaped as much by the viewer as by the object itself. What one person finds striking or meaningful, another may overlook entirely, because experience,...

read more
Fake News Is An Oxymoron, Do You Mean Propaganda?

Fake News Is An Oxymoron, Do You Mean Propaganda?

There Is No Fake News - It's Either News Or Not When you are discussing something as vital as information then the exactness of words is an important thing to consider, and fake news, while it may be a trending term, and the favorite buzzword of a few very loud...

read more