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Marketing New Movies

Here's the thing: we all know that when a new movie is coming out, especially those with blockbuster actors in it, like Tom Cruise, Will Ferrell, Brad Pitt, George Clooney, Emma Stone, Gwynneth Paltrow, Angelina Jolie, Jennifer Aniston, etc. that these are going to be...

Truth Sells, Dishonesty Paints A False Picture

Whitewashing; pinkwashing; greenwashing. It basically boils down to dishonesty. Dishonesty annoys people, and it isn't going to get a very good reception. Those movies and books and other cultural artifacts that people take to their hearts are the ones that genuinely...

Hard Being Microsoft – Changing Tactics In How And What You Sell

Microsoft Is Evolving I never thought I would be that interested in what Microsoft were doing; I try not to use too many of their products, but it has been unavoidable throughout the years. Sometimes, and at some points, I liked the products, but some of my favorite...

Panel Syndicate As A Publishing Model

Panel Syndicate Offers A Way To Get Work Out There & Get Paid Radiohead lead the way in music - offering their albums up for download with a choose your own price model. Panel Syndicate are doing a similar thing with comics. It seems to be working, but why? Is it...

Obstructionist Incumbent or Fresh Faced Modernist

One of the most fascinating contests in this midterm election is the senate race between the sitting Senate Minority Leader, Mitch McConnell(R) and Kentucky Secretary of State Alison Lundergan-Grimes (D). One of the most prominent reasons for the fascination in this...

PR of Qualifying Our Elected Officials

The Pr We Provide Election Candidates Over the past week there has been a lot of information published and disseminated about the different candidates for federal office, and there have been some candidates that have notably received little to no pr time. Take Hilary...

My 11 Year Faceversary

A Look At What Facebook Does Well The videos they compile out of your own photos and videos for these things generally hit the right mark, unless they excavate a problematic relationship - though thankfully you can edit that out. But after a few instances where I have...

Innovation & The Evolutionary Necessity Of Moonshots – Thinking In Futures

If You Want To Get Anywhere, You Have To Aim Higher! You can of course choose to plod along, looking at your feet, thinking only of handling the problems that confront you in the here and now. Sure, there are engineering problems that need to be handled to make the...

Media’s Marketing Is A Maelstrom

Media Floods Everywhere, And Good Marketing Demands They Make More Not the first time I’ve addressed this. Not the first time I’ve looked at the overabundance of media—or how marketing keeps it going along. But this is the first time (I think) I’ve addressed this...

Horizon Smart Glasses Give Blind Users A Virtual Guide

How Much Are You Helping People With Your Tech? Does your technology help someone? In some basic sense it probably helps in some way, even if its sole purpose is to provide escapism. But when you see something that could possibly change the way that someone lives...

SEO Copywriting: Writing in the Jungle

SEO Copywriting Should Not Rely On Spun Content - Ours Is Original Compelling Content One of the things that many people do not understand, or even consider is that SEO copywriting takes a lot of skill to do properly. It's kind of like being a lion and being able to...

Domain Management vs Domain Ownership

Over the past few years we have had one question come up many times from our clients’, which is, "Does Buzzazz own my domain name or do I (The Client)?" The short answer is the client owns the domain name and Buzzazz Internet Marketing simply manages it. What do we...

Sherlock And The PC

Benedict Cumberbatch Issued An Effective Apology Language can be a minefield that it can be really difficult to navigate. It is easy while attempting to highlight an issue to become the issue yourself because your words are not as carefully chosen as they could be....

Political Not Polite, Direct Not Dissembling

Speaking your Mind Isn't The Same As Telling The Truth, But There's An Honesty In It In politics people seem to be done with being polite and holding back or diluting their opinions, and while some of the opinions expressed may be intolerable to people, at least the...

How Do You Market To A Need?

Do You Need To Market Something? Well, You've Come To The Right Place. To quote from the movie Wolf of Wall Street: “Sell me this pen.” How do you sell it? You make someone need it. And when coming up with products to market, it’s best to work with what we already...

Market Expansion: Culver’s Comes To Clearwater

Spreading Market, Culver's Popping Up In More And More Of Florida So, back when I lived in Chicago, I used to eat at this fast food chain called Culver’s. I often got these spicy, breaded chicken strips. It was normal fast food fare. Should have been barely a blip on...

A Broken Clock

So, The Doomsday Clock moved an hour closer to midnight, putting it at 3 minutes to midnight. The Bulletin Of Atomic Scientists see this as representing how close we are to doomsday as a civilization. What great PR for the miserabilists whose mission, it seems is to...

Personal Advertising – Footballers and their Costs

Everyone Watches Their Favorite Footballers During Transfer Season It's the January transfer window, and anyone who follows football, not the American version, knows that this is the midseason chaos that can affect your team and the league table. There has been a lot...

What To Promote In Trump’s America

Some Angry, Some Happy, But We All Can Promote Something A few days ago, I wrote an article with no knowledge of the person I was addressing. I congratulated the new president of the United States. I stand by that article, still. But I am shocked. I did not see the...

Twitter and the 2016 Presidential Debate

...and the 2016 Presidential Debate Everything was all a “twitter” last Monday night both during the first Presidential debate and throughout the night. According to Mic.com, Twitter analysts stated that the debate was the most tweeted political event in history,...

Radiohead: Blank Screen Advertising

Learn The Game And The Broke The Rules Having an internet presence is one way to publicize yourself and generate interest. Erasing said web presence is an interesting twist on how to use that power. If you are big enough doing something like that would generate a huge...

The Attack of the Avian – Google Hummingbird

In continuing with the theme of animals that people find cute and pretty, Google has recently come out with a new update (again!). I know… When are they going to let be, right? Well, this update is actually not something that is going to seriously affect the way your...

Escapism Versus The Barrage Of Daily Disruption

People Need To Lift Their Heads Up, Not Bury Them Some people are taking a time out from social media - they are getting stressed out by the deluge of bad news, and the constant fighting between people who emerge from their echo chamber to make a lightning raid on the...

The Chelsea Handler Netflix Experience

Netflix Is Actively Shaping How Their Viewers Watch Things I'd read about it a bit before, and had meant to write about it earlier, but I forgot about it - these things happen. Anyway, it popped up in that little scrolling window of recommended shows on my Netflix log...

A.I. Seeps Into Marketing, Soon the World

Marketing the Advancement of Artificial Intelligence Programs If you haven’t heard by now that the integration of artificial intelligence is close to becoming a new standard in most big businesses across all sectors, well you’re welcome for putting you in the know....

Star Wars: A Brief Talk About Marketing…From A Galaxy Far, Far Away

"Star Wars" - The Marketing Is Strong With This One. Where do I even begin? Years. I waited years for this. This rebirth. A green lightsaber toy--I’ve had since I was a child--held in my hand. A four-hour long wait in a line. Others, my friends, my fellow nerds,...

Keanan Kintzel Watching Someone Boarding

Keanan Kintzel, while out walking his dog in the morning, sees some interesting things. People like having fun and they are often pretty ingenious in how they go about it. This setting is not necessarily the first place you would expect to see someone boarding, but...

Holiday-Themed Marketing, AKA The Gingerbread Latte Article

You Can Find Effective Marketing Anywhere, Even In Your Coffee Cup Starbucks, America’s guilty pleasure. No, not because there’s something wrong with the drinks—there’s not, at least to my knowledge. But because of how much we are willing to drink the stuff. In fact,...

Marlboro Man: Up In A Puff Of Smoke

If You're Of A Certain Age You Remember The Marlboro Man The Marlboro Man in his adverts in Time Magazine and elsewhere, seemed so real that it was almost like a window into another world rather than an advert. I remember seeing the adverts for Marlboro all over the...

Youtuber’s P.R. Outreach: “Where’s The Fair Use?”

They Are Silent No Longer. The P.R. Outreach From Some Of Our Favorite Youtubers. Before I properly begin, a quick definition of “Fair Use.” a legal doctrine that portions of copyrighted materials may be used without permission of the copyright owner provided the use...

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Clearwater Memorial Day Parade & Festival

Memorial Day in Clearwater - May 2024 WOW oh WOW! We are sooooo very blessed to have one of the most magnificent venues - Clearwater Coachman Park - in the world for celebrations. And celebrate the remembrance of fallen military heroes, the...

Keanan Kintzel Talks Cleveland Street Studios and Community Good News Warehouse

Video Transcription: "I am Keanan Kintzel and I own Buzzazz right next door. We're in Clearwater Florida a long way from my home up in northern Indiana near Chicago. This is the brand new Cleveland Street Studios in downtown Clearwater right across from the old post...

Keanan Kintzel from Buzzazz – The Importance of the “Contact” step in building relationships

Keanan Kintzel from Buzzazz Video Transcription below: Hi how y'all doing today this is keenan from buzzazz live at the hive down in clearwater florida. This is a short short short video so don't delete i got a surprise at the end. I wanted to say hello and...

Give Me Liberty with Leads or Give Me Death!

Every business is searching for the all-important lead that will bring them their next sale or client. A successful way of doing this is by using digital advertising. Some examples of this are posting Facebook and Google ads, email marketing, or driving traffic to...

The Best Mobile Marketing Tips to Boost your App Downloads

So, your business has reached a new milestone in the form of a mobile app. It has got everything in it; from great visuals to graphics, design, and interesting bits of information. Despite ensuring that your mobile app stands out from the rest, nobody seems to be...

What are the main Big Data challenges in the financial industry?

With applications in all industries, Big Data is changing our society to its core. Maybe one of the greatest beneficiaries of Big Data applications is the financial industry. Today, players in the banking and financial sector can offer more flexible and personalized...

B.E. Kluttz Lumber Co Inc.

For 85 Years And 4 Generations, Kluttz Lumber Have Serviced Their Community Kluttz Lumber are a retail building supplier, and a supplier of building materials, that Buzzazz has worked with for over 5 years. They operate out of Concord, North Carolina, and have been...

A Sad Farewell To Filmstruck

Filmstruck Was An Unappreciated Gem I have heard people who say things like I won't watch it if it's in black and white. I move away from them while silently judging them. I know people who won't watch a science fiction movie because they have an amputated...

American Genius – Comics – Stan Lee

Stan Lee Gave Us So Much With His Characters I remember at one point thinking Stan Lee was a little hokey, and kind of resented the damned preamble to every story Marvel put out, because it was reminscent of a dog marking its territory. What did I know? Spotting Stan...

Cryptocurrency: Top 8 Women In Cryptocurrency

Before you start buying cryptocurrencies, there are a lot of thing that you should keep in mind. Over the past few years the process of buying and selling cryptocurrencies has become more lucid. Let’s illustrate how in some easy steps you can buy cryptocurrencies....

Community Service Foundation – The 23rd Annual Charity Golf Classic

If you love golf and you want to combine that love with helping the community, this event is the perfect one for you. Held every year, the focus of the Charity Golf Classic this year is raising money to support the "Going Home" Homeless Reduction Program. This is part...

Stars, Stripes And Swooshes

England is pretty secular in my memory - Blair's attempt to marry Labour values with religious ones never scanned that great. My mum was Catholic and my dad was Protestant, and they married in a Registry Office, which in some senses doesn't necessarily sit well with...

A Beginner’s Guide To Bitcoin & Blockchain Technology

A cryptocurrency is a digital currency that exists in the virtual domain and is secured by cryptography. It is because of this security feature, cryptocurrencies are difficult to counterfeit. Moreover it is a decentralized system, where there is no presence of any...

Find Out More About Mold Zero

Do You Have Mold In Your Building? It Needs To Be Handled All of our clients that we work with have one thing in common - they are providing a service or a product that is designed to help people, and Mold Zero are no exception. Using a patented dry fog technology...

An Interview With Deborah Traviss From Leapin’ Lizard RV Ranch

Looking For A Great Place To Stay? Check Out Leapin' Lizard Deborah has been our client for nearly 5 years, and has been running the Leapin' Lizard RV Ranch for over 20 years with her husband. Deborah is always great to speak to, and we wanted find out some more about...

Marketing the Idea of Free Speech

In this hyper partisan world we live in there is an endless stream of conflict and misinformation. And many are marketing the theory that banning speech from some online platforms is an encroachment on the First Amendment Rights of individuals. Take Alex...

Look For The Problem Solvers

Look For Those Who Offer Solutions It is pretty common for people to talk about the problems that exist out there in the world, and not so common for them to offer up a solution for the situation they have highlighted. When you consider the volume of information that...

An Interview With David Janer From Bay Furnishings

Bay Furnishings Is A Veteran Owned Furniture Business That Can Service Anywhere In The Country! David is very enthusiastic in what he does, and he handles a number of different things in his company, doing each job that needs to be done with the same enthusiasm. We...

Interview With Tamara J. Archer

Photo Credit: Errol K. Archer T. Archer Design, Changing Lives With Interior Design When we transformed our office into an art gallery for an evening last month, as part of the Clearwater Art Walk, we created something really special, and got to meet some wonderful...

R.E.S.P.E.C.T – Aretha Franklin

Aretha Franklin's Voice And The Way She Conducted Herself Truly Made Her The Queen Of Soul Well, we got a little warning, and with that another great has left the building. When great artists pass, especially ones who have had such a lasting and profound impact on the...

The Marketing Of Books

People Read - So How Do You Sell To Them? When was the last time you read a book? I don’t mean any judgment with that question: it’s simply to illustrate a point about marketing. While a television show, or a movie, can take only an hour or two to get through, books...

An Interview With Brandon Scott

Brandon Scott Has A Compelling New Book Out! Brandon Scott has been writing for a long time, and as part of The Buzzazz Editorial Team he wrote a lot of really great articles. He has recently published his first book, and has taken his writing to a whole other level....

What Does The Collapse Of Dialogue Mean For People?

That Old Blue And Red Divide That Has Been With Us Since Rome The first thing to ask is whether there is a collapse of dialogue. Survey the evidence of the number of bipartisan conversations that don't descend into name calling and actually prove to be fruitful and...

Everyone is a Designer

I think it happens to be a bit ironic. Relevant, but ironic. When a client hires and Internet Marketer, they are asking them for their help to achieve certain goal, and I think that is indisputable. There is generally a contract in place to indicate what is expected...

The SEO Stats That Could Make Or Break Your Business

SEO is something of a nebulous subject at times. It can be difficult to pin down exactly what is working for you and what is not. The main reason why you can’t always successfully determine your progress with optimizing your website is that there is too much...

From Arya Stark To Daisie – A Collaborative App For Artists

Collaboration Over Competition Is Daisie's Philosophy It is always a great thing when someone takes their own success and parlays it into helping others. Who better than another artist to understand what it takes to go from obscurity to fame, and who better to...

Where Are You At?

What's Your Job Title? What Is The Date? What's The Time? Do you know where you are? Do you conflate this job that you are doing with the last one you were at, or maybe some long ago job that this one reminds you of? That can't be much fun. Carrying all that baggage,...

Is An Online Store Really The Best Option?

Globally, eCommerce is pulling in $2.3 trillion a year. It could be a lucrative option for your business if you get it right. Online shopping can help you grow your market share and offer a convenient solution for the clients. Top American brands have known about the...

Relationship Marketing

How Can You Help People? When a lot of people think about a great way for them to generate leads they are often imagining some super complex system with a whole bunch of complicated levers and buttons that must be pushed, metaphorically speaking that is. The more...

Solution Based Writing

Practical Solutions Make Much Better Reading Than Articles Full Of Problems I am going to just say this straight up - articles which only float problems in your direction aren't worth the time it takes to read them. They are the celery of writing - as much nutritional...

Dustin Miller Of Abstract Metal Design Interview

Dustin Miller Creates Beautiful Fine Metal Art Sculptures Inspired by the elements, Dustin Miller creates dynamic sculptures, that are durable and perfect for indoor or outdoor settings. Dustin has created works that are on public display around the...

Fake News Is An Oxymoron, Do You Mean Propaganda?

There Is No Fake News - It's Either News Or Not When you are discussing something as vital as information then the exactness of words is an important thing to consider, and fake news, while it may be a trending term, and the favorite buzzword of a few very loud...

Could You Be Crypto Royalty?

Cryptocurrencies have taken the world by storm over the last year or so. Some people have made buckets of money, others have lost everything. Cryptos have been responsible for creating a new breed of a millionaire. There is clearly the opportunity to make a lot of...

Business Articles That Entertain, Inform & Inspire

Articles To Inspire

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