Business Articles That Entertain, Inform & Inspire

Articles To Inspire

Keanan Kintzel At Opal Sands, Clearwater Beach

Here we are again; it must be a birthday thing - at the Opal Clearwater Beach. This latest jewel of a hotel: spectacular pools. Oh, look there's my wife bringing me a beautiful refreshing water. Now you can see all the way down Clearwater Beach and I think we can get...

No One Does That Anymore – Marketing A Supposed Decline

Things Don't Die They Just Get Repurposed Cassandras have always been around, but it wasn't always so easy for these Chicken Littles to tell everyone about the sky-falling. When they start crying wolf now there's always two choruses that pipe up - the naysayers and...

Promote A Better 2017

We Have To Promote Something Better Well, Carrie Fisher and her mother both passed away a day apart. And hopefully, hopefully, that marks a capstone on a year which some people on the internet refer to as a “dumpster fire,” though I don’t promote that label. But, if...

The Race for the White House

 Social Media and the Race for the White House As I attempt to wrap my public relations arms around this all-important upcoming election for the next Potus of the United States, it is interesting to see the marketing tactics that both parties have employed to elevate...

Dave Grohl And Others Love Record Store Day

Record Store Day Rocks High Quality Vinyl & Great Music I like records - buying them and owning them. Record Store Day is a great advertising coup and a wonderful marketing gimmick - it is a huge signpost that tells people they are going to be able to get rare...

Keanan Kintzel Looks Out On Clearwater Intercoastal

Keanan Kintzel travels around Pinellas County a lot, and there is a lot of really great places to see. The county has some great parks and some really beautiful scenery. the beaches are internationally renowned, and during holiday season they are packed out. If you...

National Geographic In The Foxhole

Fox Now Has The Controlling Share Of National Geographic I know I am not the only one that considers it to be a dark day when National Geographic sells its soul to the devil. Journalistic excellence for 127 years bartered for a 73% controlling share that injects...

Magic The Gathering–A Screenless Hobby

Nerd culture is taking over America. It’s seeping into every aspect of what people consume and enjoy. From comic books to Star Trek to video games, the old stigmas are falling away, leaving in its place an acceptance of unabashedly and openly loving nerdy things. And...

Keanan Kintzel At Don Cesar on St Pete Beach

Hey, here we are down at the Don Cesar in St. Pete Florida - what a gorgeous day it is. We just had fish tacos. It's my 55th birthday, so we had a little sneak out, saw a couple clients in Sarasota, and now we're in St. Pete and just wanted to say hi. And for those of...

Oscars, Birdman, Superhero’s and Admiration Marketing

Gotta Love Top Oscar For 2015 being Super Hero This year's top award goes to a brilliantly written, produced and directed movie that at its core is still based upon the type of fantasy we all grew up with loving - super heroes... Growing up, I was into swimming, hence...

The Truth About Google Review Reputation

Google Review Reputation 101 If you have been alive and participating in society to any degree than your have heard of one of the biggest tech companies called Google. It started out as a search engine and has in recent years had it's hand in most tech advances &...

Super Tuesday’s PR

PR-ing Super Tuesday's Results - It doesn't have to be negative If one considers the impact of PR and spin as a causal factor in determining what is understood in any given story, then for those who read the Huffington Post, there is a decidedly negative lesson to be...

Where Does The Future Of Journalism Lie?

Journalism Has To Have A Future, But Something Needs To Change As credible as Baron Munchausen, while thinking of itself as still as Woodward and Bernstein, journalism has been on the the ropes since the internet came along and started to change the environment all...

Relationship Marketing

How Can You Help People? When a lot of people think about a great way for them to generate leads they are often imagining some super complex system with a whole bunch of complicated levers and buttons that must be pushed, metaphorically speaking that is. The more...

Keanan Kintzel, Marco Victorino – America Still A Land Of Opportunity

Keanan: So, the reason I think America is awesome, still is it's like a giant incubator of innovation and ideas, where creative entrepreneurs come, and I'm not sure exactly why, but it just still seems ripe for that, and you know it makes it a fun place to figure out...

Internet Marketing: Success in Action pt.1

By successfully coordinating between our Design, Technical and Content Development Departments, we have won.  The basis for el’Google’s new website monitoring software is in fact, unique, organic, relevant content.  Do you know what this means?  It means copywriters...

Keanan Kintzel Of Buzzazz With Anne Cichra Of Gulf Coast Dancenter

Keanan: Tell me your name. Anne: Anne Cichra Keanan: Good, now tell me exactly what you were just saying about the classes and how it's got you so psyched. Anne: I am very jazzed; to the point where I actually went home on my one day off a week and blew out a purpose...

Keanan Kintzel At The Black Crow

Keanan: Okay, here we are, what do you think honey? Keanan: Indian shores coffee best coffee on the beach Doria: Coffee Time Keanan: You guys ever been down here? Cute place. What did you get? An Espresso? Doria: Yes. Keanan: Oh yeah. What do you like about this...

Web Design: The Bare Necessities

Web Design - Don't Make People Think Baloo would make a pretty good web designer – he would be in agreement with a lot of the things that Steve Krug, author of Don’t Make Me Think has to say about web design. Keep it simple, don’t make people think – just stick to the...

Giving Thanks To Businesses, And Their Marketing Practices

Good Marketing And Good Business Practices: Something To Be Thankful For Beneath the food and the parties and it’s somewhat complex historical roots, Thanksgiving is a time to give thanks. And while on that day I will be giving mine to my family and friends, and all...

My 11 Year Faceversary

A Look At What Facebook Does Well The videos they compile out of your own photos and videos for these things generally hit the right mark, unless they excavate a problematic relationship - though thankfully you can edit that out. But after a few instances where I have...

Let’s Spread Some Good News

Just Imagine If Everyone Thought About Solutions Rather Than Problems This seems like an unlikely thing to be said in a meeting with any News Editor - that he tells you to go out there and dig up some feel-good stories. Bad News sells, right? That is the old adage...

Mystery – The Most Important Ingredient

Mystery Draws Them In ... Ever watch a movie trailer and get the sense that you've seen all the best parts already? Ever looked at a book cover that is too literal with its illustration and felt like the whole story including the end is right there in your face? There...

What Discipline Can Mean For You And Your Marketing

Let's Define A Word Core To Effective Marketing Discipline. I don’t think many know what the word means. I think it’s ill-defined or misunderstood. If the number of people who swear they will lose weight, write that novel, run a marathon, etc., is any indication, then...

Election 2016 – A Stunned Media and A Stunned Country

Election 2016 - A Stunned Media and  a Stunned Country... On November 8, half the country thought the Presidential election was going to be a photo finish. The other half thought the election was a shoe-in for Secretary Clinton. Amazingly, both camps were wrong....

Advertisements For The Overwhelming Media

Like Advertisements, Media Sells You On Something, But Is There Too Much For Sale? There’s more media being produced than you could ever consume, even if you spent every waking hour listening or viewing it. You could walk to Nature’s Food Patch, and around the Pierce...

Selma and the Social Outrage of its Absence at the Oscars

I am tired of hearing about social injustices concerning the lack of recognition concerning African Americans, Latinos and other minorities in the United States.  I am equally tired of hearing about the hate crimes that occur all over the world: whether you are a...

The Future and Kickstarter

Forgive me for the pun, but Kickstarter kick-started something new.  It changed things, and there’s no going back now. More and more projects burst into existence from crowdfunding alone, and sites like Patreon and Indiegogo make it possible for people to turn their...

Lebron James Jr – Too Young For Scouting

Lebron James & Lebron James Jr Basketballers Extraordinaire The big news in sports yesterday, aside from Arsenal FC being being in the round of 16 by AS Monaco, who would have that that the Gooners would lose at The Emirates?!, is that Lebron James has issued an...

Echo Chamber Confirmation Bias Feedback Loops & Other Symptoms Of Walled-Garden Culture

Feedback Loops Provide No New Information For An Audience, Diminishing Critical Thinking Who do you speak to? Do you seek out differing opinions? Would you say that you are well-informed about what people outside of your own small group of friends and associates...
Clearwater Memorial Day Parade & Festival

Clearwater Memorial Day Parade & Festival

Memorial Day in Clearwater - May 2024 WOW oh WOW!  We are sooooo very blessed to have one of the most magnificent venues - Clearwater Coachman Park - in the world for celebrations. And celebrate the remembrance of fallen military heroes, the...

Give Me Liberty with Leads or Give Me Death!

Give Me Liberty with Leads or Give Me Death!

Every business is searching for the all-important lead that will bring them their next sale or client. A successful way of doing this is by using digital advertising. Some examples of this are posting Facebook and Google ads, email marketing, or driving traffic to...

The Best Mobile Marketing Tips to Boost your App Downloads

The Best Mobile Marketing Tips to Boost your App Downloads

So, your business has reached a new milestone in the form of a mobile app. It has got everything in it; from great visuals to graphics, design, and interesting bits of information. Despite ensuring that your mobile app stands out from the rest, nobody seems to be...

What are the main Big Data challenges in the financial industry?

What are the main Big Data challenges in the financial industry?

With applications in all industries, Big Data is changing our society to its core. Maybe one of the greatest beneficiaries of Big Data applications is the financial industry. Today, players in the banking and financial sector can offer more flexible and personalized...

B.E. Kluttz Lumber Co Inc.

B.E. Kluttz Lumber Co Inc.

For 85 Years And 4 Generations, Kluttz Lumber Have Serviced Their Community Kluttz Lumber are a retail building supplier, and a supplier of building materials, that Buzzazz has worked with for over 5 years. They operate out of Concord, North Carolina, and have been...

A Sad Farewell To Filmstruck

A Sad Farewell To Filmstruck

Filmstruck Was An Unappreciated Gem I have heard people who say things like I won't watch it if it's in black and white. I move away from them while silently judging them. I know people who won't watch a science fiction movie because they have an amputated...

American Genius – Comics – Stan Lee

American Genius – Comics – Stan Lee

Stan Lee Gave Us So Much With His Characters I remember at one point thinking Stan Lee was a little hokey, and kind of resented the damned preamble to every story Marvel put out, because it was reminscent of a dog marking its territory. What did I know? Spotting Stan...

Cryptocurrency: Top 8 Women In Cryptocurrency

Cryptocurrency: Top 8 Women In Cryptocurrency

Before you start buying cryptocurrencies, there are a lot of thing that you should keep in mind. Over the past few years the process of buying and selling cryptocurrencies has become more lucid. Let’s illustrate how in some easy steps you can buy cryptocurrencies....

Stars, Stripes And Swooshes

Stars, Stripes And Swooshes

England is pretty secular in my memory - Blair's attempt to marry Labour values with religious ones never scanned that great. My mum was Catholic and my dad was Protestant, and they married in a Registry Office, which in some senses doesn't necessarily sit well with...

A Beginner’s Guide To Bitcoin & Blockchain Technology

A Beginner’s Guide To Bitcoin & Blockchain Technology

A cryptocurrency is a digital currency that exists in the virtual domain and is secured by cryptography. It is because of this security feature, cryptocurrencies are difficult to counterfeit. Moreover it is a decentralized system, where there is no presence of any...

Find Out More About Mold Zero

Find Out More About Mold Zero

Do You Have Mold In Your Building? It Needs To Be Handled All of our clients that we work with have one thing in common - they are providing a service or a product that is designed to help people, and Mold Zero are no exception. Using a patented dry fog technology...

An Interview With Deborah Traviss From Leapin’ Lizard RV Ranch

An Interview With Deborah Traviss From Leapin’ Lizard RV Ranch

Looking For A Great Place To Stay? Check Out Leapin' Lizard Deborah has been our client for nearly 5 years, and has been running the Leapin' Lizard RV Ranch for over 20 years with her husband. Deborah is always great to speak to, and we wanted find out some more about...

Marketing the Idea of Free Speech

Marketing the Idea of Free Speech

In this hyper partisan world we live in there is an endless stream of conflict and misinformation. And many are marketing the theory that banning speech from some online platforms is an encroachment on the First Amendment Rights of individuals. Take Alex...

Look For The Problem Solvers

Look For The Problem Solvers

Look For Those Who Offer Solutions It is pretty common for people to talk about the problems that exist out there in the world, and not so common for them to offer up a solution for the situation they have highlighted. When you consider the volume of information that...

An Interview With David Janer From Bay Furnishings

An Interview With David Janer From Bay Furnishings

Bay Furnishings Is A Veteran Owned Furniture Business That Can Service Anywhere In The Country! David is very enthusiastic in what he does, and he handles a number of different things in his company, doing each job that needs to be done with the same enthusiasm. We...

Interview With Tamara J. Archer

Interview With Tamara J. Archer

Photo Credit: Errol K. Archer T. Archer Design, Changing Lives With Interior Design When we transformed our office into an art gallery for an evening last month, as part of the Clearwater Art Walk, we created something really special, and got to meet some wonderful...

R.E.S.P.E.C.T – Aretha Franklin

R.E.S.P.E.C.T – Aretha Franklin

Aretha Franklin's Voice And The Way She Conducted Herself Truly Made Her The Queen Of Soul Well, we got a little warning, and with that another great has left the building. When great artists pass, especially ones who have had such a lasting and profound impact on the...

The Marketing Of Books

The Marketing Of Books

People Read - So How Do You Sell To Them? When was the last time you read a book? I don’t mean any judgment with that question: it’s simply to illustrate a point about marketing. While a television show, or a movie, can take only an hour or two to get through, books...

An Interview With Brandon Scott

An Interview With Brandon Scott

Brandon Scott Has A Compelling New Book Out! Brandon Scott has been writing for a long time, and as part of The Buzzazz Editorial Team he wrote a lot of really great articles. He has recently published his first book, and has taken his writing to a whole other level....

What Does The Collapse Of Dialogue Mean For People?

What Does The Collapse Of Dialogue Mean For People?

That Old Blue And Red Divide That Has Been With Us Since Rome The first thing to ask is whether there is a collapse of dialogue. Survey the evidence of the number of bipartisan conversations that don't descend into name calling and actually prove to be fruitful and...

Everyone is a Designer

Everyone is a Designer

I think it happens to be a bit ironic. Relevant, but ironic. When a client hires and Internet Marketer, they are asking them for their help to achieve certain goal, and I think that is indisputable. There is generally a contract in place to indicate what is expected...

The SEO Stats That Could Make Or Break Your Business

The SEO Stats That Could Make Or Break Your Business

SEO is something of a nebulous subject at times. It can be difficult to pin down exactly what is working for you and what is not. The main reason why you can’t always successfully determine your progress with optimizing your website is that there is too much...

From Arya Stark To Daisie – A Collaborative App For Artists

From Arya Stark To Daisie – A Collaborative App For Artists

Collaboration Over Competition Is Daisie's Philosophy It is always a great thing when someone takes their own success and parlays it into helping others. Who better than another artist to understand what  it takes to go from obscurity to fame, and who better to...

Where Are You At?

Where Are You At?

What's Your Job Title? What Is The Date? What's The Time? Do you know where you are? Do you conflate this job that you are doing with the last one you were at, or maybe some long ago job that this one reminds you of? That can't be much fun. Carrying all that baggage,...

Is An Online Store Really The Best Option?

Is An Online Store Really The Best Option?

Globally, eCommerce is pulling in $2.3 trillion a year. It could be a lucrative option for your business if you get it right. Online shopping can help you grow your market share and offer a convenient solution for the clients. Top American brands have known about the...

Relationship Marketing

Relationship Marketing

How Can You Help People? When a lot of people think about a great way for them to generate leads they are often imagining some super complex system with a whole bunch of complicated levers and buttons that must be pushed, metaphorically speaking that is. The more...

Solution Based Writing

Solution Based Writing

Practical Solutions Make Much Better Reading Than Articles Full Of Problems I am going to just say this straight up - articles which only float problems in your direction aren't worth the time it takes to read them. They are the celery of writing - as much nutritional...

Dustin Miller Of Abstract Metal Design Interview

Dustin Miller Of Abstract Metal Design Interview

Dustin Miller Creates Beautiful Fine Metal Art Sculptures Inspired by the elements, Dustin Miller creates dynamic sculptures, that are durable and perfect for indoor or outdoor settings. Dustin has created works that are on public display around the...

Fake News Is An Oxymoron, Do You Mean Propaganda?

Fake News Is An Oxymoron, Do You Mean Propaganda?

There Is No Fake News - It's Either News Or Not When you are discussing something as vital as information then the exactness of words is an important thing to consider, and fake news, while it may be a trending term, and the favorite buzzword of a few very loud...

Could You Be Crypto Royalty?

Could You Be Crypto Royalty?

Cryptocurrencies have taken the world by storm over the last year or so. Some people have made buckets of money, others have lost everything. Cryptos have been responsible for creating a new breed of a millionaire. There is clearly the opportunity to make a lot of...

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