Business Articles That Entertain, Inform & Inspire

Articles To Inspire

The Drama Of SpaceX And The Zuma Load

It's always interesting to watch any of Elon Musk's projects because he likes to take on the larger problems that are out there in the technology field and find effective solutions that help as many people as possible. A reusable rocket has been something that has...

Bruce Sterling at Ted Talks on Design Fictions

Bruce Sterling Marketing Speech at Ted Talks on Design Fiction, Storytelling When you are trying to sell something you often role play in order to see how a prospective customer might react to the pitch, and to anticipate what objections might be presented to you....

Wabamm

Do you ever find yourself sat at home with the kids with nothing to do? They get bored, and you get frustrated, and you just wish there was some way to find something to go do? Inspired by the difficulty of finding something family friendly in Pinellas County, Keanan...

Benghazi – Its Political PR Appeal

Benghazi, Benghazi, Benghazi. Why is this still an issue? Aside from the families who lost loved ones, and commemorating the lives of those who have died in service to their country, this is really not an issue, right? Wrong.  The Political Machine still believes...

Top 5 Marketing Reasons To Use A Top 5 List

Want to Market with an Article? Here Are 5 Reasons to Consider Using a Top 5 List. 1.) It’s Super Popular on the Internet: For better, or possibly for worse, the internet loves a list article. From cooking, to movies, to “Top Ten Best Florida Beaches” (spoiler alert:...

The Starbucks Cup Advertising Continues

Starbucks' Advertising Is Still Piping Hot In 2016 I’m late to this party, but can we please talk about this for a second? This advertising from Starbucks is...well...brave. Watch this video posted around a month ago, from Starbucks’ official YouTube channel:...

PC BS or The History Of Dissembling & The Quicksand Of Safe Zones & Trigger Words

Political correctness is a horrible thing that was born in the nineties which seeks to police the way that people express themselves and goes a long way to making charged areas even more overly sensitive. Why? Because people dissemble and don't actually say what they...

Brasil vs Germany

Let's talk about advertising for a second.  The first semi-final match of the 2014 FIFA World Cup was billed as the penultimate match-up between the rising European Kings, since Spain has most obviously been dethroned (more on that in a bit), and the favorite team in...

CBA

Local Businessmen Helping The Local Community The Concerned Businessmen's Association of Tampa Bay (CBA of Tampa Bay) is an organisation that is dedicated to improving the local community that it is part of. It was formed by Patrick Clouden, a local businessman who...

Advertising on Google

The Crazy World of Google Advertising - What it does to you. Last week I gave you lot our first advertising tips.  This week I'll be sending you guys something more boring, fun. So, we went over the value of meta data last week, remember?  No?  Well tough luck....

The Independent Party and Jefferson

Let's analyze the Independent Party platform shall we? As one of the largest 3rd parties in American politics, it behooves us to know where they stand in relation to our two big parties, and where they stand in relation to the most responsible and economically...

Education Technology Is Receiving A Concerted Push

Education Technology Is Always An Exciting Frontier It is not like technology in schools is a new thing - I have after all been following an education technology newsletter for a couple of years now. I remember when there was some kind of deal going on with Texas...

What Does Science Fiction Promote: Freedom or Fear?

One Genre. Many Arguments Derived. What Does Science Fiction REALLY Promote? When traffic cameras became a thing around America, I heard people talk about 1984 by George Orwell. When people talk about the newest technological gizmo, I hear things brought up like Star...

Personal Advertising – Footballers and their Costs

Everyone Watches Their Favorite Footballers During Transfer Season It's the January transfer window, and anyone who follows football, not the American version, knows that this is the midseason chaos that can affect your team and the league table. There has been a lot...

Star Wars Battlefront 2: Free To Play Mechanics Are A Spanner In The Works

Star Wars Battlefront 2: The Battlefront Of Gameplayers Who Don't Want To Pay I have to work hard to earn the credits to unlock the main characters. The credits needed to get the right loot are too much. Micro-transactions are a pain. The litany of complaints being...

Amazon And Netflix – A New Model For TV Content Providers

An Invitation To Binge-Watch Your New Favorite TV Shows Who watches TV on their TV anymore? A lot of people, because of convenience, slot their viewing habits in and around their busy schedule by watching their favorite show on their laptop, tablet, phone, etc. This...

Education’s Problematic PR

Good PR Can Be Learned, Which Only Makes This More Ironic Is it just me, or does the world of education seem to have a PR issue nowadays? Wasn’t attending college and other forms of higher education an act of stability? The, for lack of a better pun, most educated...

Let’s Talk About Religion And Race

Why is it that some religions are loved more than others?  Why is it okay for societies to hate and attack other religions? What is it about skin pigmentation that bothers people?  Why do non-Euro-American people suffer more than the latter? These are questions that I...

The Right to be Forgotten, or not?

Here’s a fun fact: We live in a world of public information. Don’t believe me? Just type in “who is the world’s worst politician?” on Google and see the results pop up. Funnily enough, my third result is Francois Hollande of France. See? It’s a fun exercise and...

Pushback Against the Gig Economy

Is The Gig Economy Inevitable? Airbnb is not popular everywhere nor with everyone - as seen in a recent spat with the Hotel Association of New York City. Uber's battles have been perhaps even more public; with the parties involved seemingly even more vitriolic. The...

Advertising International Relations

Israel and USA - Advertising for a Failed Relationship Recently, there has been a huge media storm over the effect that Israeli politics have on the United States of America's international appearance.  It started with an invitation and a speech to congress from...

GMOs – PR For A Problem Product

GMOs and the people who make them are not a good thing according to a lot of people, and Monsanto, in particular, are not objects of affection. Is it just mismanagement of their Public Relations at fault, or are they doomed because the products they are attached to...

FIFA World Cup: Semi-Final – Argentina vs Netherlands

While the semi-final matches in a World Cup are usually billed as matches between titans, or at the very least least between teams of comparable quality.  However, when Netherlands played Argentina last night, it was not the exciting clash between European and South...

Pokemon Go Conquers Halloween

Halloween marketing probably isn't going to be right for everyone - at least the thematic type of marketing that some people plug into their usual mix of adverts, tv slots, etc. But if you have anything vaguely creepy that you are trying to sell, this time of year is...

Looking Through Windows 10 – Microsoft At The Cutting Edge?

Windows 10 Does Some Things Right I am less than a week into using Windows 10 and I am not totally sure where I sit with it yet. The advertising before the roll out was very good - it got me interested and actually a little bit excited about a Microsoft product, and I...

Dustin Miller Of Abstract Metal Design Interview

Dustin Miller Creates Beautiful Fine Metal Art Sculptures Inspired by the elements, Dustin Miller creates dynamic sculptures, that are durable and perfect for indoor or outdoor settings. Dustin has created works that are on public display around the...

The Talking Dead – Phone Calls & Bad PR

How You Speak On The Phone Matters Are you actually involved in the communication that you deliver when you call a client, or are you just thoughtlessly rattling out what you always say to the people you are calling? Do you see the statistic of your post as number of...

Those Old Nostalgic Advertisements

So Many Advertisements Now Rely On The Same Sensation Nostalgia is the way of current advertisements. I’d say—by cursory glance—that about half of movies coming out now are based on previous intellectual properties. For every new thing, we bring back an old thing....

Brand Out Of Hand – IS And Their Image

Does It Matter How A Terrorist Presents Themselves? People really do talk about branding some weird things - I read an article today about the branding of the Islamic State, and I have previously read about the economic model that terrorists use as being something to...

Time To Repackage – Operating In A Disruption Environment

Embrace The Chaos, Create Your Own Democrats on the back foot. Journalists hunkered down waiting for the next attack. Sure, some members of these groups are weathering the storm admirably, but on the whole they seem to have been caught flat-footed. Fake is the label...
Clearwater Memorial Day Parade & Festival

Clearwater Memorial Day Parade & Festival

Memorial Day in Clearwater - May 2024 WOW oh WOW!  We are sooooo very blessed to have one of the most magnificent venues - Clearwater Coachman Park - in the world for celebrations. And celebrate the remembrance of fallen military heroes, the...

Give Me Liberty with Leads or Give Me Death!

Give Me Liberty with Leads or Give Me Death!

Every business is searching for the all-important lead that will bring them their next sale or client. A successful way of doing this is by using digital advertising. Some examples of this are posting Facebook and Google ads, email marketing, or driving traffic to...

The Best Mobile Marketing Tips to Boost your App Downloads

The Best Mobile Marketing Tips to Boost your App Downloads

So, your business has reached a new milestone in the form of a mobile app. It has got everything in it; from great visuals to graphics, design, and interesting bits of information. Despite ensuring that your mobile app stands out from the rest, nobody seems to be...

What are the main Big Data challenges in the financial industry?

What are the main Big Data challenges in the financial industry?

With applications in all industries, Big Data is changing our society to its core. Maybe one of the greatest beneficiaries of Big Data applications is the financial industry. Today, players in the banking and financial sector can offer more flexible and personalized...

B.E. Kluttz Lumber Co Inc.

B.E. Kluttz Lumber Co Inc.

For 85 Years And 4 Generations, Kluttz Lumber Have Serviced Their Community Kluttz Lumber are a retail building supplier, and a supplier of building materials, that Buzzazz has worked with for over 5 years. They operate out of Concord, North Carolina, and have been...

A Sad Farewell To Filmstruck

A Sad Farewell To Filmstruck

Filmstruck Was An Unappreciated Gem I have heard people who say things like I won't watch it if it's in black and white. I move away from them while silently judging them. I know people who won't watch a science fiction movie because they have an amputated...

American Genius – Comics – Stan Lee

American Genius – Comics – Stan Lee

Stan Lee Gave Us So Much With His Characters I remember at one point thinking Stan Lee was a little hokey, and kind of resented the damned preamble to every story Marvel put out, because it was reminscent of a dog marking its territory. What did I know? Spotting Stan...

Cryptocurrency: Top 8 Women In Cryptocurrency

Cryptocurrency: Top 8 Women In Cryptocurrency

Before you start buying cryptocurrencies, there are a lot of thing that you should keep in mind. Over the past few years the process of buying and selling cryptocurrencies has become more lucid. Let’s illustrate how in some easy steps you can buy cryptocurrencies....

Stars, Stripes And Swooshes

Stars, Stripes And Swooshes

England is pretty secular in my memory - Blair's attempt to marry Labour values with religious ones never scanned that great. My mum was Catholic and my dad was Protestant, and they married in a Registry Office, which in some senses doesn't necessarily sit well with...

A Beginner’s Guide To Bitcoin & Blockchain Technology

A Beginner’s Guide To Bitcoin & Blockchain Technology

A cryptocurrency is a digital currency that exists in the virtual domain and is secured by cryptography. It is because of this security feature, cryptocurrencies are difficult to counterfeit. Moreover it is a decentralized system, where there is no presence of any...

Find Out More About Mold Zero

Find Out More About Mold Zero

Do You Have Mold In Your Building? It Needs To Be Handled All of our clients that we work with have one thing in common - they are providing a service or a product that is designed to help people, and Mold Zero are no exception. Using a patented dry fog technology...

An Interview With Deborah Traviss From Leapin’ Lizard RV Ranch

An Interview With Deborah Traviss From Leapin’ Lizard RV Ranch

Looking For A Great Place To Stay? Check Out Leapin' Lizard Deborah has been our client for nearly 5 years, and has been running the Leapin' Lizard RV Ranch for over 20 years with her husband. Deborah is always great to speak to, and we wanted find out some more about...

Marketing the Idea of Free Speech

Marketing the Idea of Free Speech

In this hyper partisan world we live in there is an endless stream of conflict and misinformation. And many are marketing the theory that banning speech from some online platforms is an encroachment on the First Amendment Rights of individuals. Take Alex...

Look For The Problem Solvers

Look For The Problem Solvers

Look For Those Who Offer Solutions It is pretty common for people to talk about the problems that exist out there in the world, and not so common for them to offer up a solution for the situation they have highlighted. When you consider the volume of information that...

An Interview With David Janer From Bay Furnishings

An Interview With David Janer From Bay Furnishings

Bay Furnishings Is A Veteran Owned Furniture Business That Can Service Anywhere In The Country! David is very enthusiastic in what he does, and he handles a number of different things in his company, doing each job that needs to be done with the same enthusiasm. We...

Interview With Tamara J. Archer

Interview With Tamara J. Archer

Photo Credit: Errol K. Archer T. Archer Design, Changing Lives With Interior Design When we transformed our office into an art gallery for an evening last month, as part of the Clearwater Art Walk, we created something really special, and got to meet some wonderful...

R.E.S.P.E.C.T – Aretha Franklin

R.E.S.P.E.C.T – Aretha Franklin

Aretha Franklin's Voice And The Way She Conducted Herself Truly Made Her The Queen Of Soul Well, we got a little warning, and with that another great has left the building. When great artists pass, especially ones who have had such a lasting and profound impact on the...

The Marketing Of Books

The Marketing Of Books

People Read - So How Do You Sell To Them? When was the last time you read a book? I don’t mean any judgment with that question: it’s simply to illustrate a point about marketing. While a television show, or a movie, can take only an hour or two to get through, books...

An Interview With Brandon Scott

An Interview With Brandon Scott

Brandon Scott Has A Compelling New Book Out! Brandon Scott has been writing for a long time, and as part of The Buzzazz Editorial Team he wrote a lot of really great articles. He has recently published his first book, and has taken his writing to a whole other level....

What Does The Collapse Of Dialogue Mean For People?

What Does The Collapse Of Dialogue Mean For People?

That Old Blue And Red Divide That Has Been With Us Since Rome The first thing to ask is whether there is a collapse of dialogue. Survey the evidence of the number of bipartisan conversations that don't descend into name calling and actually prove to be fruitful and...

Everyone is a Designer

Everyone is a Designer

I think it happens to be a bit ironic. Relevant, but ironic. When a client hires and Internet Marketer, they are asking them for their help to achieve certain goal, and I think that is indisputable. There is generally a contract in place to indicate what is expected...

The SEO Stats That Could Make Or Break Your Business

The SEO Stats That Could Make Or Break Your Business

SEO is something of a nebulous subject at times. It can be difficult to pin down exactly what is working for you and what is not. The main reason why you can’t always successfully determine your progress with optimizing your website is that there is too much...

From Arya Stark To Daisie – A Collaborative App For Artists

From Arya Stark To Daisie – A Collaborative App For Artists

Collaboration Over Competition Is Daisie's Philosophy It is always a great thing when someone takes their own success and parlays it into helping others. Who better than another artist to understand what  it takes to go from obscurity to fame, and who better to...

Where Are You At?

Where Are You At?

What's Your Job Title? What Is The Date? What's The Time? Do you know where you are? Do you conflate this job that you are doing with the last one you were at, or maybe some long ago job that this one reminds you of? That can't be much fun. Carrying all that baggage,...

Is An Online Store Really The Best Option?

Is An Online Store Really The Best Option?

Globally, eCommerce is pulling in $2.3 trillion a year. It could be a lucrative option for your business if you get it right. Online shopping can help you grow your market share and offer a convenient solution for the clients. Top American brands have known about the...

Relationship Marketing

Relationship Marketing

How Can You Help People? When a lot of people think about a great way for them to generate leads they are often imagining some super complex system with a whole bunch of complicated levers and buttons that must be pushed, metaphorically speaking that is. The more...

Solution Based Writing

Solution Based Writing

Practical Solutions Make Much Better Reading Than Articles Full Of Problems I am going to just say this straight up - articles which only float problems in your direction aren't worth the time it takes to read them. They are the celery of writing - as much nutritional...

Dustin Miller Of Abstract Metal Design Interview

Dustin Miller Of Abstract Metal Design Interview

Dustin Miller Creates Beautiful Fine Metal Art Sculptures Inspired by the elements, Dustin Miller creates dynamic sculptures, that are durable and perfect for indoor or outdoor settings. Dustin has created works that are on public display around the...

Fake News Is An Oxymoron, Do You Mean Propaganda?

Fake News Is An Oxymoron, Do You Mean Propaganda?

There Is No Fake News - It's Either News Or Not When you are discussing something as vital as information then the exactness of words is an important thing to consider, and fake news, while it may be a trending term, and the favorite buzzword of a few very loud...

Could You Be Crypto Royalty?

Could You Be Crypto Royalty?

Cryptocurrencies have taken the world by storm over the last year or so. Some people have made buckets of money, others have lost everything. Cryptos have been responsible for creating a new breed of a millionaire. There is clearly the opportunity to make a lot of...

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