Marketing Your Art As An Artist: Walking The Line
Marketing Art Is An Art In Itself Marketing yourself as an artist is fraught with issues. And the most obvious is something I’ve talked about before: the lack of time or attention available for a piece of art (or anything). Recommending a show, movie, book, painting,...
Promote We Don’t Eat The Cute Animals
There’s Something We Promote, That We Might Not Think About What we promote is sometimes not willful. Because our actions are often promoting something whether we explicitly are in favor or against the implications of the action. This has plenty of examples,...
Marketing The iPhone Over Other Smartphones
Becoming A Mega Success Isn’t Easy, But Apple’s Marketing Makes It Look That Way Apple’s iPhone has perhaps the most pervasive marketing in the world of technology. It’s obvious to see. From a technological standpoint, if the many people online and in real...
Marketing Sports To Nerds, Three Ways To Get Them Hyped On Gameday!
Marketing Sports To A Nerd Is A Challenge, Let Me Help Sports has an effective level of marketing to it if the popularity of American football and “soccer” are any indication. No matter the walk of life, it seems someone can enjoy these sports. But, I say “seems”...
Marketing All Science As Fake (Don’t Do It)
Marketing Something Changes Perception, So Don’t Market Science As Bad! Oh boy, here we go: stop marketing that science is lying to everyone. Okay, let that one sink in for a second. Take a deep breath. Let’s keep this civil. I will try to keep this civil....
Promote They Keep Out The Politics?
Politics Is Seeping Into Other Media, And Some Promote It Roll Back Do you promote that they keep the politics out of your *insert something you enjoy here*? Because, I am right with you. Allow me to say something nice about Donald Trump (I am asking permission...
Advertise The Music Of The Past For The Future
Advertise For The Future Of The Musical Medium… Of the places in the world which advertise for physical CD’s by stocking them, I only know of the ones you can find in little wicker baskets in Starbucks, like perhaps the ones in Clearwater Mall, or the ones you...
Across Media Cross-Promotion: Lego Rings The Bell
Cross-Promotion Is The New, Effective, Media Tactic Just when it seemed like Marvel was the king of cross-promotion with its roster of characters, the Lego company goes one deeper. Because, well Marvel has all the characters in its back catalogue to draw upon, Lego...
Advertising The Digital Book As An Alternative
Advertising Digital Books Has Ramifications, But The Products Is Worthwhile Will the advertising of the digital book ever beat out the physical version? Will we live in a world where real life bookstores like Barnes & Noble on Sunset Point do not exist? Will all...
PR: Even The Internet Has It
Everything Has PR, And Now It’s Time To Talk About The Big One. The point of many of my articles is to give attention to the effective and positive PR certain groups manage to garner through clever methods. And, I’ll also, in most of those same articles, talk...
Advertising Good Health
Advertising Something As Healthy Is An Attention Grabber: For Better Or Worse Everyone wants to be healthy—if the advertising around the internet is any sign. Though, that logical inference was obvious without a banner ad to confirm. But the controversy over what is...
Branding and Fashion: A Stunning Mix
Branding Is About People In the modern world, we are a part of branding. We, the people living in modern society, shout our spending habits and brand habits to the world without saying a single, solitary syllable. You, the person reading this, are saying, are...
Promote The Nerd Actor: A Tribute To John Hurt
An Article, To Promote Remembrance The problem with being young after 2016, and perhaps it is also a blessing to promote as such (if only to lessen grief), is I had no exposure to most of the celebrities we lost, and thus do not have as deep a connection to them as I...
Marketing For Businesses Should Conform?
Marketing Requires A Knowledge Of Collective Social Agreements. Too Weird Doesn’t Sell. A company that fails is often guilty of not following the idea of supply and demand in either their marketing or their general practices. They do not do (or promote) what the...
Marketing Physical Art–And Its Difficulties
Physical Art, Despite Its Importance, Needs A Lot Of Marketing To Survive Due to caffeine’s effective marketing pitch of being almost necessary to modern life, statistically, you go into coffee shops often. And, since you do, you probably have ogled a random painting...
PR And Animals, They Have It As Well
Everything Affects PR, Even Being Cute Or Furry–Or Both Let me get one thing straight before I start talking about the PR of animals: I like dogs, and cats, and rabbits, and animals in general. So, however odd this topic might go, I am not advocating anything...
Facebook’s New Live Feature And What It Promotes
Facebook Promotes A Deeper Version Of What It Always Did Facebook recently introduced the ability to livestream, and this promotes to an even higher degree the breakdown on privacy, but also the increase of interconnectivity. For the uninitiated, how a livestream...
Advertising To The Hive Mind
Advertising Seeks to Connect With People, But People Are Already Connected If only a company’s advertising moved as fast as the media advertises a scandal. If only the fact a place is selling nice products could get out to people as quick as the random horribleness...
Education’s Problematic PR
Good PR Can Be Learned, Which Only Makes This More Ironic Is it just me, or does the world of education seem to have a PR issue nowadays? Wasn’t attending college and other forms of higher education an act of stability? The, for lack of a better pun, most educated...
Busted Hip Crippling The Critical Systems
Attack the hip to sound hipper. Point to the fact that someone is supporting the wrong charity, or how they have somehow failed to be as totally inclusive in their philanthropy as you have been. It’s interesting how this kind of bullying somehow slips under the...
When Presidents Endorse: The Pitfalls And Plus Points Of Presidential Favor
People Are Predicting President-Elect Trump’s Twitter Is The Thing To Watch President Elect Trump tweets that he supports you and likes your product. Suddenly droves of people on the other side of the political divide are running in the opposite direction, or in...
Advertising Made Nerds Rule (Part 3)
Advertising Certain Nerds Has Become The Goal More than one form of advertising exists. Some of it is specific to companies, made by them, and set to sell something. But, there exists another type of advertising…one not meant to get across the idea to spend money, but...
Advertising Made Nerds Rule (Part 2)
Disney’s Advertising Was One For Nerds Everywhere When I said advertising from Disney made nerd culture spread faster, I was not just pointing at them because they are a large company, and an easy source of reference for the average reader—though that was a...