Pokemon Go To Marketing
I Wanna Be The Very Best At Marketing, Like No One Ever Was Are you walking around Clearwater looking at your phone? Are you in Pinellas Park searching for Pokemon? Are you at Clearwater Beach trying to get one with a CP of 500+? Because we all are. It’s Pokemon Go....
Pokemon Go – A Game That Gets You Out And About!
Pokemon – A Game That Gets People Exercising: Genius! It’s kind of funny that a computer game would get you out and walking about – they’re not generally known for that; in fact they’re known for the exact opposite. But this weekend I got...
The Chelsea Handler Netflix Experience
Netflix Is Actively Shaping How Their Viewers Watch Things I’d read about it a bit before, and had meant to write about it earlier, but I forgot about it – these things happen. Anyway, it popped up in that little scrolling window of recommended shows on my...
Hey Cortana, Tell Me About Your Marketing
The Marketing Was Persistent. Cortana Was Calling. I fought it. I ignored it. The pop-ups were constant, but I always walked away. I always told them to remind me another day. The price of a bad operating system I would not pay! Windows 8 had already burned me. And I...
Advertising Belsomra and Big Pharma
Advertising Belsomra, and the Problems with Modern Medicine One major industry escapes a great deal of criticism on a public scale because they purport to serve the good of humanity. This industry is remarkably contained in every other country of the world except for...
Black Holes, Gravity, And Reality – Making Science Interesting!
Science Should Be Exciting! An experiment carried out by scientists at ANU into the quantum behavior of particles appears to suggest that reality doesn’t actually exist until we start to measure it. The Hubble telescope just took snaps of the largest black hole...
Apple Vs. The FBI
Apple Are Making A Stand That Affects Everyone Apple taking on the FBI is making news, understandably. Could this be the defining moment for Tim Cook, Apple CEO? Just a good business decision to side with the consumer and the protection of their privacy, or a more far...
Elon Musk, Lithium Batteries, And Environmental Programming
Elon Musk is someone I have always followed with interest. This is because he presents himself well, and he has products that seem to answer the questions that people who think of themselves as forward thinking are asking. Tesla – Driving The Future Forward...
Advertising Free Youtube Red –Will It Work?
Youtube Red: An Ad-Free Alternative Taking the same road as other video streaming sites, YouTube now offers a paid subscription service. But will it work? Will audiences go for this new premium? Will they be willing to spend money on it? Well, that’s what I’m here to...
The Millennials, The Arts, And Fame
What Do The Millennials Do? Oh shock, a millennial writer talking about how the world’s changing. What else is new? Well, a lot actually, because, you know, the world’s changing. All the time, but rapidly now, more than any other period in history. Change begets...
Windows 10 Mail – Return To Sender
Windows 10 Mail – Nice Looking But Not Helpful So, in a follow up to the article about my first week using Windows 10, I would like to talk about Mail. In some ways it is better than its predecessors – design-wise it looks as clean and sleek as the rest of...
The $4.4 Billion Deal with Verizon and AOL Finalized
Verizon & AOL – Happily Ever After – The $4.4 Billion Close It is done! It was finalized today that Verizon has bought AOL for $4.4 billion. A deal that some thought would be repealed by FCC but has not yet… Watch An Interview with CEO of AOL Tim...
Microsoft Windows As A Service – Windows 10, The Final Platform
The Evolution Of Microsoft Windows Something has changed – and that change is good. It used to feel like there was not much choice in what software you would use to do your daily workload – Microsoft were monolithic and exerted a huge pressure on industry...
Zuckerberg Gives Us Facebook Safety Check
Social Media Really Engaging I still use Facebook a lot, and I know a lot of others who do too. Sure, there was some attrition, but it is still one of the most useful networks out there for connecting to a lot of people easily, Zuckerberg is a smart guy and is always...
Apple Watch Ads Are Seductive
Apple Make Technology Sexy OK, so I have said that smart watches don’t really float my boat. Back when digital watches started to become a big thing (yes, I am old enough to remember that) I was a kid, and that kind of thing really got me whining at my parents...
Google Project Fi – Doing Good Things For People
Google – Changing The Ecosystem Certain companies, when they announce something, people want to be part of it. Why? Because the whole ethos of the company seems to be centered around something ethical, and something that at its base level wants to help people....
Tim Cook’s Apple and ResearchKit Promise Interesting Developments
Apple Ventures Into The Field Of Biometrics And Medical Aps It’s interesting – I always used to like Apple, and the main thing that made me like them was the aesthetics of their machines: there was something a little more personal and attractive about...
Hard Being Microsoft – Changing Tactics In How And What You Sell
Microsoft Is Evolving I never thought I would be that interested in what Microsoft were doing; I try not to use too many of their products, but it has been unavoidable throughout the years. Sometimes, and at some points, I liked the products, but some of my favorite...
The Unmourned Death Of Internet Explorer
The Return Of Microsoft? How do you ditch a negative image? A tainted brand? How do you forge ahead? Give it a new name. I don’t think there are many people that are going to mourn the death of Internet Explorer. I moved away from it as soon as I found Firefox,...
Palcohol – Powdered alcohol now approved by FDA – on to marketing it
Palcohol – Pour, stir, or shake and get a Buzz Science and technology work together to form the newest way to get a buzz or get drunk. Palcohol is a new invention that allows you to buy a pack of powdered alcohol. The product will have multiple favors and you...
Web Design, Clearwater Florida & Buzzazz
How key is web design to a Clearwater Florida advertising campaign? When we started building websites back in 1999, it was not a degreed program at every college, junior college, trade school and online school around the world. Factually, we had to find creative...
Yahoo At 20
The PR Value Of Being 20 For Yahoo Yahoo is 20 this week, and I just noticed that Thunderbird, my email management system is celebrating it’s 10th birthday. It is odd to consider that the internet is now so old that companies are reaching a level of maturity...
Marshal, Me, Alvy Singer, And An Abacus
The Medium Is The Message – How You Are Viewing It Affects It If you’ve ever read Marshal McLuhan he is one of those thinkers that you find yourself constantly returning to. Why? Because his ideas make a lot of sense, and in terms of how the internet...