Advertisements And Art Are Subjective?
Advertisements are a type of artwork, but are advertisements’ worth subjective like other pieces of artwork? With regards to groups and individuals like Rotten Tomatoes, IMDB, online reviewers, and art critics, people sometimes have an issue with others trying...
Marketing To The Right People: Cat Or Dog Person?
Marketing Requires You To Know What Sort of Person You’re Marketing Toward Are you a cat or a dog person? Which do you prefer, and how did we get to the point where people apparently fall into one of those two camps? And well I may not have a ready answer on why...
Advertising Better Security: WannaCry’s Harsh Lesson
Advertising Protection For Computers Is A Big Business: But Not Big Enough Apparently The “WannaCry” virus’s name is apt for the reaction it’s likely to cause in its victims. As I keep saying, all the time really—like a looping song—the world runs on technology, and...
Promote Against The Goat: Superstitions And Sports
Superstitions Promote Something Regardless Of Facts As a player of various nerdy games of luck and skill more commonly engaged with within the confines of a basement, I understand—easily—how a superstition can affect a player of a game. And what I’m going at today is...
Promote Who We Can Trust: But Who Would That Be?
Who Do We Promote As A Credible Source? Who do we promote as trustworthy? What groups do we promote for such status? Who, in this world, can we trust? These are the questions now, aren’t they? Recent events, recent observations, recent verbal spouting on the internet...
Marketing And Politics And Bill Nye: Stop Attacking Entertainers
Marketing Makes Things Known, Sometimes Things You Don’t Agree With It’s a sign of the modern world that one can hear about some controversy via image macros, or reactionary posts on social media, before even getting an inkling of what’s fully going on in the...
Clearwater Web Design Companies Are Good For Creatives
Clearwater Web Design Companies Can Make You A Website, And You Should Have One Do you have a hobby? Many people do, though some don’t—preferring to simply relax and hang out with friends when they are off work hours. But, for those of us who fall in the former camp,...
Marketing Star Wars Episode VIII: Not The Last Success
Marketing Success For Star Wars, This Is Not The Last To Come Here we go again, the newest Star Wars trailer. The Last Jedi. Five million views on a single post on YouTube (at least by April 17th, 2017). The collective view count on all the videos, I’m sure,...
Clearwater Web Design Companies And Authors
Even Authors Can Benefit From Clearwater Web Design Companies So, you wrote a book: congratulations! In the modern world, there are plenty of places to publish your book, and plenty of avenues, both free and requiring payment, which can help you sell that book. But,...
Clearwater Web Design Companies–Why You Need One
Clearwater Web Design Companies Can Give You What Every Business Needs If you are a business that exists, you should have a website. I’m sure you’ve heard this rule a hundred times before, but this time, it will not be some trite statement. I mean to explain why you...
Advertising And Food, Is It Now Slimy and Greasy?
We Are Not Always Advertising The Most Wholesome Foods Advertising for fast food is so common we don’t even think about it anymore, do we? Who doesn’t know, like they know their own birthday, the McDonald’s jingle? Who doesn’t have any idea what a Blizzard is, besides...
Marketing Fashion: It’s Arbitrary
Fashion Marketing Declares A Style, But What Decides That Choice? The modern-day fashion industry likely informs what clothes you buy at all the fancy-ish stores. They are the people who determine the common perception of what you would want at Victoria’s Secret, or...
Promote With A Celebrity Voice
Promote Success With A Successful Voice You can promote a show with a single voice. Don’t believe me? Well, if you’re a Doctor Who fan (or a Jessica Jones fan, or Broadchurch, or many others) I think you’ll suddenly find some interest in the new Disney reboot of...
Marketing Success Is In The Crate
A Box Bursting With Good Marketing Ideas Sometimes marketing is simple and requires knowledge of only a few basic ideas—backed up by some smart economic decisions. Case and point, who doesn’t like to get a present? Who doesn’t like opening their door and finding a...
Marketing Your Art As An Artist: Walking The Line
Marketing Art Is An Art In Itself Marketing yourself as an artist is fraught with issues. And the most obvious is something I’ve talked about before: the lack of time or attention available for a piece of art (or anything). Recommending a show, movie, book, painting,...
Promote We Don’t Eat The Cute Animals
There’s Something We Promote, That We Might Not Think About What we promote is sometimes not willful. Because our actions are often promoting something whether we explicitly are in favor or against the implications of the action. This has plenty of examples,...
Marketing The iPhone Over Other Smartphones
Becoming A Mega Success Isn’t Easy, But Apple’s Marketing Makes It Look That Way Apple’s iPhone has perhaps the most pervasive marketing in the world of technology. It’s obvious to see. From a technological standpoint, if the many people online and in real...
Marketing Sports To Nerds, Three Ways To Get Them Hyped On Gameday!
Marketing Sports To A Nerd Is A Challenge, Let Me Help Sports has an effective level of marketing to it if the popularity of American football and “soccer” are any indication. No matter the walk of life, it seems someone can enjoy these sports. But, I say “seems”...
Marketing All Science As Fake (Don’t Do It)
Marketing Something Changes Perception, So Don’t Market Science As Bad! Oh boy, here we go: stop marketing that science is lying to everyone. Okay, let that one sink in for a second. Take a deep breath. Let’s keep this civil. I will try to keep this civil....
Promote They Keep Out The Politics?
Politics Is Seeping Into Other Media, And Some Promote It Roll Back Do you promote that they keep the politics out of your *insert something you enjoy here*? Because, I am right with you. Allow me to say something nice about Donald Trump (I am asking permission...
Advertise The Music Of The Past For The Future
Advertise For The Future Of The Musical Medium… Of the places in the world which advertise for physical CD’s by stocking them, I only know of the ones you can find in little wicker baskets in Starbucks, like perhaps the ones in Clearwater Mall, or the ones you...
Across Media Cross-Promotion: Lego Rings The Bell
Cross-Promotion Is The New, Effective, Media Tactic Just when it seemed like Marvel was the king of cross-promotion with its roster of characters, the Lego company goes one deeper. Because, well Marvel has all the characters in its back catalogue to draw upon, Lego...
Advertising The Digital Book As An Alternative
Advertising Digital Books Has Ramifications, But The Products Is Worthwhile Will the advertising of the digital book ever beat out the physical version? Will we live in a world where real life bookstores like Barnes & Noble on Sunset Point do not exist? Will all...